Three DoubleClick tools, which now are part of the Google family, were named winners of ClickZ Marketing Excellence Awards
Three DoubleClick tools, which now are part of the Google family, were named winners of ClickZ Marketing Excellence Awards. Omniture, Responsys, Marin Software, and Bazaarvoice Ask & Answer rounded out the list of award recipients.
DART for Advertisers was recognized in the ad management category; DoubleClick Mobile for its mobile marketing tool, and DoubleClick HD Video for video ad format or platform.
Other award recipients were: Bazaarvoice Ask & Answer for social media marketing; Marin Software for its search ad management tool; Omniture SiteCatalyst for analytics, and Responsys for e-mail marketing.
Special thanks to more than 1,000 people who submitted entries. You brought attention to lots of different tools that enable marketers to spend more time worrying about marketing than technology.
Also much thanks to our judges who evaluated finalists and winners.
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Gartner Magic Quadrant for Digital Commerce
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Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
Wednesday, June 10, 2015
12pm ET/9am PT
Tuesday, June 16, 2015
12pm ET/9am PT