A few stories ClickZ's editors are reading: AOL Sues Advertise.com for Trademark Infringement Domain is called "confusingly similar" to Advertising.com
A few stories ClickZ's editors are reading:
AOL Sues Advertise.com for Trademark Infringement Domain is called "confusingly similar" to Advertising.com. (Domain Name Wire)
CBS, Pepsi Create Video Ad to Run in Print The ad world gets video-in-magazines. What's next, print-on-mobile? (AdAge)
A Second Chance for Second Life Big companies like Northrop, IBM Use Virtual World are reported to use the site for training and client meetings. (Wall Street Journal)
Washington Post Shuts Down Hyperlocal Site LoudounExtra.com will redirect to a page on WashingtonPost.com.
Craigslist Ad Leads to Harrassment Charge (StLToday.com)
iPhone apps are spyware: Panic! (ComputerWorld)
On the heels of a fantastic event in New York City, ClickZ Live is taking the fun and learning to Toronto, June 23-25. With over 15 years' experience delivering industry-leading events, ClickZ Live offers an action-packed, educationally-focused agenda covering all aspects of digital marketing. Early Bird Rates expire May 29. Register today and save!
Until March 2012, Zach Rodgers was managing editor of ClickZ's award-winning coverage of news and trends in digital marketing. He reported on the rise of web companies, data markets, ad technologies, and government Internet policy, among other subjects.
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
June 10, 2015
12:00pm ET/9:00am PT