During IAC's Q4 2007 earnings call this morning, CEO Barry Diller said the firm has had "extensive conversations" with Microsoft and Yahoo regarding Ask.com
During IAC's Q4 2007 earnings call this morning, CEO Barry Diller said the firm has had "extensive conversations" with Microsoft and Yahoo regarding Ask.com. However, he added, they "simply did not have the ability...to bid for us."
As for the potential Microsoft/Yahoo pair up, Diller said he thinks it could benefit Ask.com. "I think this gives us an advantage,"' he said, noting, "at least a couple years of integration challenges" would be ahead of the combined firm while Ask would have all that time to "innovate." Indeed, morphing the two search platforms and advertising platforms, not to mention the business operation and staff would take quite some time.
IAC reported revenues for its Media and Advertising segment grew 42 percent to $226.6 million in Q4 2007 over the same period in 2006. The segment includes Citysearch, Evite and Ask.
"Within IAC Search & Media, network revenue growth outpaced that of proprietary revenue, primarily due to a wider adoption of sponsored listings products and toolbar distribution. Proprietary revenue grew on the strength of both Fun Web Products and Ask.com, which continues to see improved user retention and frequency," noted a company press release.
Revolutionize your digital marketing campaigns at ClickZ Live San Francisco (August 10-12)!
Educating marketers for over 15 years, our action-packed, educationally-focused agenda offers 9 tracks to cover every aspect of digital marketing. Join over 500 digital marketers and expert speakers from leading brands. Register today!
Kate Kaye was Managing Editor at ClickZ News until October 2012. As a daily reporter and editor for the original news source, she covered beats including digital political campaigns and government regulation of the online ad industry. Kate is the author of Campaign '08: A Turning Point for Digital Media, the only book focused on the paid digital media efforts of the 2008 presidential campaigns. Kate created ClickZ's Politics & Advocacy section, and is the primary contributor to the one-of-a-kind section. She began reporting on the interactive ad industry in 1999 and has spoken at several events and in interviews for television, radio, print, and digital media outlets. You can follow Kate on Twitter at @LowbrowKate.
US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.
E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.