A follow-up to yesterday's thoughts on Revver : Looks like LonelyGirl15, who's just-peaked celebrity will go down as the media's first big crush on video blogging, is migrating to Revver for hosting
A follow-up to yesterday's thoughts on Revver: Looks like LonelyGirl15, who's just-peaked celebrity will go down as the media's first big crush on video blogging, is migrating to Revver for hosting. It's hard to know exactly what that means, since her (their?) gig is certainly up -- at least as far as the "real v. fake" debate goes. Maybe she and her creators hope to continue with the story, illusions of authenticity be damned. Or maybe she'll fess up directly to her viewers, and keep vlogging in a different way.
Update: Looks like she *did* just fess up. And now her v-log has apparently morphed into a "hit Internet soap opera." Oh my.
Until March 2012, Zach Rodgers was managing editor of ClickZ's award-winning coverage of news and trends in digital marketing. He reported on the rise of web companies, data markets, ad technologies, and government Internet policy, among other subjects.
2015 Holiday Email Guide
The holidays are just around the corner. Download this whitepaper to find out how to create successful holiday email campaigns that drive engagement and revenue.
Three Ways to Make Your Big Data More Valuable
Big data holds a lot of promise for marketers, but are marketers ready to make the most of it to drive better business decisions and improve ROI? This study looks at the hidden challenges modern marketers face when trying to put big data to use.
December 2, 2015
1pm ET/ 10am PT
Wednesday, December 9, 2015
5pm HKT / 5am ET