Business and brand bloggers, are you fed up with RUN OF THE MILL transparency? Champing at the bit to surrender EVEN MORE CONTROL of your brand to your EVER MORE Empowered customers? Then surf (don't direct navigate!) directly to SixApart's Web site and download the new and improved Movable Type 4 (Beta) today! The new version of the MT blogging platform has a bunch of 2.0 features bound to set your conversational marketing dendrites all a-tingle, including:
The ability to grant readers "member status" on the site! (No more you versus them, it's all US now!)
The chance to let your audience post about your brand, right alongside your so-called official bloggers!
Act today and get an "optional functionality pack" with further community features scheduled for release later this year!
Remember, transparency is like alcohol. You build up a tolerance over time. To get that same buzz, you must let your consumers say EVER MORE SCARY things about your products and services with an ever-larger megaphone. Why wait? Install today! (link)
Last Week to Save on SES London Tickets!
SES London takes place February 10-13, 2014. Learn to engage customers and increase ROI by distributing your online marketing efforts across paid, owned & earned media. Join the leaders of today's digital marketing & advertising industry. Find out more ››
*Saver Rates expire this Friday, Dec 13.
Until March 2012, Zach Rodgers was managing editor of ClickZ's award-winning coverage of news and trends in digital marketing. He reported on the rise of web companies, data markets, ad technologies, and government Internet policy, among other subjects.
December 12, 2013
1:00pm ET / 10:00am PT