UPDATED : The $43 million deal includes the Search Engines Strategies conference franchise and Web site.
Jupitermedia has signed an agreement to sell The ClickZ Network to London-based Incisive, a provider of business information services.
In addition to ClickZ.com and related sites, the $43 million deal includes the Search Engine Strategies trade show franchise and SearchEngineWatch.com. Jupitermedia CEO Alan Meckler said the move is part of a strategy to focus on its stock photography and image business, which the company has steadily ramped up.
"This sale is evidence of our intent to be even more aggressive in the licensing and distribution of commercial images. The funds received from the sale will strengthen our balance sheet and allow us to have greater buying power for more image acquisitions," said Meckler.
Incisive Media Chief Executive Tim Weller told staff his goal is to expand both the conference and Web site businesses globally. He added there will be no staff layoffs.
The transaction is expected to close in August.
Join the Industry's Leading eCommerce & Direct Marketing Experts in Chicago
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 4 days and 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda and register by Friday, Sept 5 to take advantage of Super Saver Rates!
Until March 2012, Zach Rodgers was managing editor of ClickZ's award-winning coverage of news and trends in digital marketing. He reported on the rise of web companies, data markets, ad technologies, and government Internet policy, among other subjects.
IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 17, 2014
September 23, 2014
September 30, 2014
1:00pm ET/10:00am PT