Digital Pulp in New York City reportedlywon a contract with Adidas International to develop Web sites and onlinepromotions. Billings were not disclosed.
Digital Pulp in New York City reportedly won a contract with Adidas International to develop Web sites and online promotions. Billings were not disclosed.
The Adidas account comes less than two weeks after Lee Nadler, Digital Pulp's new president and CEO and "Lead Sherpa," as the company Web site puts it, joined the agency after two years at ad network DoubleClick. The company's other clients include DoubleClick, Egghead.com, AltaVista and eToys.
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Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
June 10, 2015
12:00pm ET/9:00am PT