The at-home global active Internet universe for a number of selected countries grew by just over one-quarter million from November 2003 to December.
Nielsen//NetRatings found that the overall at home global active Internet universe for a number of selected countries grew by only 278,000 from November 2003 to December 2003 – a significant decrease from the month prior when the population swelled by 4.8 million.
Hong Kong and Sweden exhibited the largest growth rates, each measuring more than 2 percent increases, while the U.S. logged nearly 1.1 million more users. In December, Japan lost 764,000 of the 1.3 million users it had gained the previous month.
Nielsen//NetRatings has expanded its tracking system to include Internet applications, and calculates active users as the number of people that actually go online in a given month, rather than the number of people with access.
|Active Internet Users by Country, December 2003, Home|
|Country||November 2003||December 2003||Growth||Change|
Join the Industry's Leading eCommerce & Direct Marketing Experts in Chicago
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 4 days and 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda and register by Friday, Sept 5 to take advantage of Super Saver Rates!
Articles written by ClickZ's stats staff.
IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 17, 2014
September 23, 2014
September 30, 2014
1:00pm ET/10:00am PT