Advertising sales and marketing company Cybereps arranged an advertising ande-commerce partnership between Future Games Network and Babbage's Etc. onlinestore, Gamestop.com.
The deal will provide FGN's audience of gamers the opportunity to purchase game software and accessories while online.
Financial arrangements were not disclosed.
"Cybereps is excited to bring Babbage's together with Future Games Network. The participation of Gamestop.com as a sponsor and e-commerce partner adds great value to the network," said Ted Welch, Cybereps president.
FGN has more than 60 affiliate sites generating 30 million impressions a month. Gamestop.com is Babbage's and Software Etc.'s online destination for game software shoppers on the Web.
"Through this sponsorship and e-commerce agreement with FGN and its affiliates sites, Gamestop.com will align itself with some of the top trafficked game-oriented sites and will broaden our reach to the core gaming audience," said Bruce Nelson, vice president of Internet commerce for Babbage's Etc.
Cybereps says its 24 Web site clients deliver more than 1.2 billion advertising impressions a month.
Clients include The Internet Movie Database, TUCOWS, House of Blues, RootsWeb, eMarketer, FreeDrive.com, TeenHollywood, LovingYou.com, CAD infoNet, Cambridge Information Network, TeknoSurf, Ynot.com and Site Experts.
Join the Industry's Leading eCommerce & Direct Marketing Experts in Chicago
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 4 days and 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda and register by Friday, Sept 5 to take advantage of Super Saver Rates!
IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 17, 2014
September 23, 2014
September 30, 2014
1:00pm ET/10:00am PT