Cybereps Arranges Sponsorship, E-Commerce Deal With Babbage's Etc.

  |  October 22, 1999   |  Comments

Advertising sales and marketing company Cybereps arranged an advertising ande-commerce partnership between Future Games Network and Babbage's Etc. onlinestore, Gamestop.com.

Advertising sales and marketing company Cybereps arranged an advertising and e-commerce partnership between Future Games Network and Babbage's Etc. online store, Gamestop.com.

The deal will provide FGN's audience of gamers the opportunity to purchase game software and accessories while online.

Financial arrangements were not disclosed.

"Cybereps is excited to bring Babbage's together with Future Games Network. The participation of Gamestop.com as a sponsor and e-commerce partner adds great value to the network," said Ted Welch, Cybereps president.

FGN has more than 60 affiliate sites generating 30 million impressions a month. Gamestop.com is Babbage's and Software Etc.'s online destination for game software shoppers on the Web.

"Through this sponsorship and e-commerce agreement with FGN and its affiliates sites, Gamestop.com will align itself with some of the top trafficked game-oriented sites and will broaden our reach to the core gaming audience," said Bruce Nelson, vice president of Internet commerce for Babbage's Etc.

Cybereps says its 24 Web site clients deliver more than 1.2 billion advertising impressions a month.

Clients include The Internet Movie Database, TUCOWS, House of Blues, RootsWeb, eMarketer, FreeDrive.com, TeenHollywood, LovingYou.com, CAD infoNet, Cambridge Information Network, TeknoSurf, Ynot.com and Site Experts.

ClickZ Live Chicago Join the Industry's Leading eCommerce & Direct Marketing Experts in Chicago
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 4 days and 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda and register by Friday, Oct 3 to take advantage of Early Bird Rates!

ABOUT THE AUTHOR

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising
If you're considering implementing a marketing attribution model to measure and optimize your programs, this paper is a great introduction. It also includes real-life tips from marketers who have successfully implemented attribution in their organizations.

Jobs

    • Recent Grads: Customer Service Representative
      Recent Grads: Customer Service Representative (Agora Financial) - BaltimoreAgora Financial, one of the nation's largest independent publishers...
    • Managing Editor
      Managing Editor (Common Sense Publishing) - BaltimoreWE’RE HIRING: WE NEED AN AMAZING EDITOR TO POLISH WORLD-CLASS CONTENT   The Palm...
    • Senior Paid Search & Advertising Manager
      Senior Paid Search & Advertising Manager (Smarty Had A Party) - St. LouisCompany Description: A warm, loving, [slightly wacky] startup, we view...