NTN Entertainment Network Signs new Advertisers

  |  August 14, 1998   |  Comments

Networks North Inc. in Toronto said its subsidiary, NTN Interactive Network Inc. , successfully concluded agreements with a variety of first-time advertisers on its NTN Entertainment Network.

Networks North Inc. in Toronto said its subsidiary, NTN Interactive Network Inc., successfully concluded agreements with a variety of first-time advertisers on its NTN Entertainment Network.

NTN Interactive Network said it broadened its services to network advertising customers. New advertisers include Brita; AMJ Campbell, which will sponsor the network's Olympic Trivia Challenge to leverage AMJ's relationship with the Canadian Olympic Association (COA); Armor All, which will sponsor a promotional contest on NTN's prime time program "Sports IQ;" and Budweiser, which will be the exclusive sponsor of QB1, NTN's flagship product, offering over $50,000 in prizes.

Cross promotions also are being sold, as NTN will have a "live site" at Toronto's Canadian National Exhibition. This is a cross-promotion between Exhibition Place, Q107, and Molson Canadian Rocks, the firm stated.

The NTN Entertainment Network is currently available in over 525 locations across Canada, with over 3 million monthly participants and viewers. NTN Interactive distributes programming online and to more than 15 million interactive TV participants per month at restaurants, sports bars, and other group viewing locations throughout North America.

"Some of these agreements open new doors for Networks North," said Peter Rona, president and CEO of Networks North. "Market research, for instance, is something that we are well-positioned to do--we can provide added value for our advertisers. The breadth of advertisers also indicates the strength of NTN's growing appeal."

NTN Interactive Network is the exclusive Canadian licensee of NTN Communications Inc.

ClickZ Live Chicago Join the Industry's Leading eCommerce & Direct Marketing Experts in Chicago
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 4 days and 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda and register by Friday, Oct 3 to take advantage of Early Bird Rates!

ABOUT THE AUTHOR

ClickZ

Articles written by ClickZ's staff.

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising
If you're considering implementing a marketing attribution model to measure and optimize your programs, this paper is a great introduction. It also includes real-life tips from marketers who have successfully implemented attribution in their organizations.

WEBINARS

Jobs

    • Web Writer
      Web Writer (Money Map Press) - BaltimoreDo you have a passion for the markets and investing, and writing? Do you want to spend your days providing...
    • Web Production Specialist
      Web Production Specialist (Money Map Press) - BaltimoreMoney Map Press is looking for a self-starter to perform and oversee the production of daily...
    • Internet Marketing Campaign Manager
      Internet Marketing Campaign Manager (Straight North, LLC) - Downers GroveWe are looking for a talented Internet Marketing Campaign Manager...