ReachLocal hits U.K. market as Real Time Content crosses to the opposite side of the pond; News International's mobile man Bagguley Moves to Guardian News & Media
Online marketing solutions provider, ReachLocal, has announced the expansion of its services to the U.K. market. From premises in London, ReachLocal will offer search campaign planning and optimization to help drive customer leads for small and medium businesses.
Andrew Bagguley, former head of mobile strategy at News Corp-owned News International, has been hired to oversee the development of Guardian News & Media's mobile offering. At News International, Bagguley was involved with mobile sites for The Sun and the News of the World, and helped implement mobile QR code technology.<.p>
Ipswich, England-based video ad tech firm Real Time Content has established a new U.S. headquarters in New York. The firm entered the U.S. market with a personalized video solution for ad agencies, online advertisers, and online publishers. In the U.K., Real Time's technology has been used to implement campaigns with Manchester United and Nationwide Building Society,
Revolutionize your digital marketing campaigns at ClickZ Live San Francisco (August 10-12)!
Educating marketers for over 15 years, our action-packed, educationally-focused agenda offers 9 tracks to cover every aspect of digital marketing. Join over 500 digital marketers and expert speakers from leading brands. Register today!
Jack Marshall was a staff writer and stats editor for ClickZ News from 2007 until August 2011.
US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.
E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.