Top 50 Advertisers by Media Value in December, 2006

February 9, 2007   |  Comments

Top 50 Advertisers by Media Value in December, 2006

The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.

Top 50 Internet Advertisers by Media Value,
December 2006
PositionAdvertiserMedia Value
($000)
Sector
1Fidelity Brokerage14,346.7Fin
2Cingular Wireless Service11,460.0Tech
3Vonage10,581.0Tech
4LendingTree.com10,088.9Fin
5LowerMyBills.com8271.9Fin
6Verizon Wireless8,010.3Tech
7E*Trade Financial Online7,048.2Fin
8Victoria's Secret6,990.1Ret
9TD Ameritrade6,443.3Fin
10University of Phoenix Online5,859.2Edu
11Bank of America5,152.4Fin
12NexTag Services5,016.9Misc
13eBay.com4,814.3Ret
14Classmates.com4,549.9Misc
15Dice.com4,503.8Class
16E*Trade Financial4,217.6Fin
17BestBuy.com4,070.8Ret
18Ford Trucks3,849.4Ret
19Scottrade Consumer Services3,812.1Fin
20Circuit City3,790.1Ret
21Scottrade Online3,708.2Fin
22Chase Freedom3,627.3Fin
23Countrywide Home Loans3,400.8Fin
24Ford Auto & Trucks3,334.5Ret
25Monster3,312.5Class
26American Express3,311.8Fin
27Sprint Wireless3,311.3Tech
28Palm Treo3,224.1Tech
29Honda Trucks CR-V3,189.1Ret
30AOL3,183.0M/E
31Discover3,159.2Fin
32Netflix3,146.8M/E
33Target3,062.3Ret
34MasterCard3,006.6Fin
35Mercury Autos -- Milan2,928.4Ret
36Forex capital Markets (Fxcm.com) Investments2,873.7Fin
37T-Mobile Wireless2,862.4Tech
38American Express Credit Cards2,786.9Fin
39CNN2,777.1M/E
40Homepages.com Realty2,764.1Class
41Thrifty Car Rental2,684.7T/H
42Freecreditreport.com2,668.3Fin
43CouponBug.com2,645.1Misc
44Time Magazine2,614.7M/E
45Budget Rent A Car2,524.4T/H
46Capital One2,518.8Fin
47AT&T2,474.8Tech
48Ampd Mobile Wireless2,464.8Tech
49Sears Deptartment -- Misc.2,440.7Fin
50Dollar Rent A Car2,432.5Fin
GRAND TOTAL$221,315.8
Sectors: Auto - Automotive; Class - Classifieds; CPG - Consumer Package Goods; Date - Online Dating; Edu - Education; Fin - Financial Services; H/F - Health & Fitness; M/E - Media & Entertainment; Misc - Miscellaneous; Ret - Retail; Tech - Technology; T/H - Travel/Hospitality
TNS Media Intelligence logo
View: Top 50 Internet Advertisers in November, 2006

Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.

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