Yahoo Cites Panama and Partnerships in Quarterly Earnings Report

Despite increased revenues, income fell short of expectations.

Yahoo proudly touted its Panama advertising platform and new partnerships when it announced an increase in revenues yesterday for its first quarter earnings in 2007. The company stated revenues were $1,672 million in Q1, a seven percent increase over the same period in 2006.

However, net income for the first quarter was $142 million, or .10 cents per share, compared with $159.9 million, or .11 cents a share, a year earlier, which did not meet analyst predictions of a greater profit margin.

Despite financial analysts’ disappointment with the earnings, Yahoo executives were upbeat about the company’s future with the Panama search platform, and its many partnerships, including an extension of its newspaper consortium partnership, deals with the five major U.S. television broadcasting stations, the NBA, and others.

“Our vision for our global advertiser network is to revolutionize how advertisers connect with their target customers across the Internet,” said Terry Semel, Yahoo’s chairman and chief executive officer.

Semel acknowledged the lag in income may be attributed to the initial transfer of users to the Panama platform, but stressed it “is the first stop in a broader company priority to create next generation platforms. We have heard from our advertisers they are seeing meaningful improvements in their ad performance.”

The company also announced a new partnership with eBay’s PayPal service that will provide Yahoo Sponsored Search results with a blue shopping cart icon that will link to merchants that accept PayPal Express Checkout as a method of payment.

“We’re real excited about the new Yahoo PayPal Checkout deal. We’ll have 2,500 merchants with the icon starting today,” said CFO Susan Decker. “It offers for closed loop insight into transactions, which will be helpful for both companies.”

 

Subscribe to get your daily business insights

Whitepapers

US Mobile Streaming Behavior
Whitepaper | Mobile

US Mobile Streaming Behavior

5y

US Mobile Streaming Behavior

Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...

View resource
Winning the Data Game: Digital Analytics Tactics for Media Groups
Whitepaper | Analyzing Customer Data

Winning the Data Game: Digital Analytics Tactics for Media Groups

5y

Winning the Data Game: Digital Analytics Tactics f...

Data is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...

View resource
Learning to win the talent war: how digital marketing can develop its people
Whitepaper | Digital Marketing

Learning to win the talent war: how digital marketing can develop its peopl...

2y

Learning to win the talent war: how digital market...

This report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...

View resource
Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

1m

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource