December 2, 2008 | Comments
Rankings of the top 50 Internet advertisers by media value in September 2008.The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.
|Top 50 Internet Advertisers by Media Value,|
|Position||Advertiser||Media Value |
|3||Obama for Presdient||12,174.3||Misc|
|4||UPS: domestic and international||9,782.5||Misc|
|5||Scottrade Stock Brokerage: consumer services||9,778.8||Fin|
|6||Purina Beneful: prepared meals||8,255.4||CPG|
|7||TD Ameritrade Brokerage||7,867.3||Fin|
|13||TD Ameritrade Brokerage: consumer service||6,755.6||Fin|
|18||E-Trade Financial: consumer services||5,099.0||Fin|
|20||E-Trade Securities LLC: corporate promotion||4,864.0||Fin|
|23||Capital One: Orbitz personal credit card||4,323.0||Fin|
|24||University of Phoenix: online||4,117.4||Edu|
|26||Verizon FiOS: TV cable service||3,950.7||Tech|
|27||T-Mobile Int'l: recruitment||3,738.9||Tech|
|28||Dodge Journey: domestic crossover utility vehicle||3,722.8||Auto|
|29||Ford Flex: domestic crossover utility vehicle||3,595.6||Auto|
|30||Wall Street Journal Newspaper: online||3,545.6||M/E|
|33||Quicken Loans: consumer services||3,360.4||Fin|
|34||Norwegian Cruise Lines||3,323.4||T/H|
|40||Fidelity Brokerage Services: consumer services||2,720.5||Fin|
|41||Bank of America: free consumer checking||2,623.7||Fin|
|43||T-Rowe Price: consumer services||2,520.9||Fin|
|44||Lowes Building Supply Store||2,481.7||Ret|
|49||Fisher Investments: consumer services||2,328.3||Fin|
|Sectors: Auto - Automotive; Class - Classifieds; CPG - Consumer Package Goods; Date - Online Dating; Edu - Education; Fin - Financial Services; H/F - Health & Fitness; M/E - Media & Entertainment; Misc - Miscellaneous; Ret - Retail; Tech - Technology; T/H - Travel/Hospitality|
|View: Top 50 Internet Advertisers in August 2008|
Methodology: The chart represents the value of display advertising in both standard and nonstandard ad formats using CPM-based methodology. Media expenditure estimates don't always take into account special considerations, including publisher discounts, barter agreements, cosponsorship, affiliate relationships, and the like.
On the heels of a fantastic event in New York City, ClickZ Live is taking the fun and learning to Toronto, June 23-25. With over 15 years' experience delivering industry-leading events, ClickZ Live offers an action-packed, educationally-focused agenda covering all aspects of digital marketing. Register today!
Want to learn more? Join us at ClickZ Live San Francisco, Aug 10-12!
Educating marketers for over 15 years, ClickZ Live brings together industry thought leaders from the largest brands and agencies to deliver the most advanced, educational digital marketing agenda. Register today and save $500!
Hong Kong, May 5-6, 2015
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
May 6, 2015
12:00pm ET/9:00am PT