An Arab TV channel uses Web to reach viewers who don't receive its cable signal.
The al-Jazeera Arabic TV channel based in Qatar is known to most Americans only be reputation. Few Americans have access to the station's satellite signal.
But the station is reaching a new audience thanks to a newly launched website. With little promotion, the station's Web site is being swamped with hits.
The english.aljazeera.net site, described as temporary, features coverage of the war in Iraq from a viewpoint distinctly different from that provided by U.S. journalists.
A spokesman for Web measurement firm comScore Media Metrix told internetnews.com that it didn't yet have traffic figures for the site, but an estimated 290,000 U.S. Internet users visited aljazeera.net the site on Sunday, said comScore's Graham Mudd. "This represents an increase of more than 450 percent versus Saturday and an increase of nearly 1,400 percent versus an average of the previous four Sundays."
Educating marketers for over 15 years, our action-packed, educationally-focused agenda offers 9 tracks to cover every aspect of digital marketing. Join over 500 digital marketers and expert speakers from leading brands. Register today!
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.