Top 50 Advertisers by Media Value in December, 2005

Top 50 Advertisers by Media Value in December, 2005

The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.

Top 50 Internet Advertisers by Media Value,
December 2005
Position Advertiser Media Value ($ 000) Sector
1 Vonage 47,467 Tech
2 Classmates.com 9,481 Misc
3 eBay.com 7,730 Ret
4 Scottrade Stock Brokerage 7,651 Fin
5 Netflix.com 7,571 Ent
6 E*Trade Financial 6,935 Fin
7 Ameritrade Brokerage 6,789 Fin
8 Dell VAR Computers Products Direct 6,715 Tech
9 ShareBuilder.com 5,475 Fin
10 Circuit City 5,396 Ret
11 LowerMyBills.com 4,652 Fin
12 Amazon.com 4,570 H/F
13 Superpages.com 3,993 Misc
14 Freecreditreport.com 3,799 Fin
15 Target 3,782 Ret
16 ESPN Store 3,245 Ret
17 Dell Dimension & Inspiron Computers Direct 3,036 Tech
18 PlanetOut.com 3,016 M/H
19 Comstock 2,978 Misc
20 Nextag Services 2,901 Misc
21 Lavalife 2,896 Date
22 Hampton Inn Hotels 2,772 T/H
23 Intelius Online 2,715 Misc
24 Playboystore.com 2,154 Misc
25 Forex Capital Management 2,662 Fin
26 Venetian Resort Hotel 2,597 T/H
27 Cybertrader.com 2,577 Fin
28 Monster.com 2,499 Class
29 Charles Schwab 2,441 Fin
30 Mercury Autos 2,381 Auto
31 Well Street Journal 2,375 Misc
32 Best Buy 2,346 Retail
33 Wal-Mart 2,332 Ret
34 Loanweb 2,297 Fin
35 Discover 2,267 Fin
36 Fisher Investments Inc 2,219 Fin
37 Expedia.com 2,170 T/H
38 Chevrolet 2,126 Auto
39 American Express 2,120 Fin
40 Dodge 2,111 Auto
41 Reuters 2,079 Misc
42 First USA Disney Visa 2,078 Fin
43 Cingular Wireless 2,076 Tech
44 Bank of America 2,073 Fin
45 Target.com 2,063 Ret
46 Lamisil Toenail Fungus RX 2,024 H/F
47 CareerBuilder 2,000 Class
48 Chefs Catalog 1,970 Ret
49 Scottrade 1,931 Fin
50 Capital One 1,867 Fin
GRAND TOTAL $215,929
Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality
TNS Media Intelligence logo
Top 50 Internet Advertisers In November, 2005

Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.

 

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