Home  › Stats › Audience/Traffic

Active Internet Users by Country, August 2004

  |  September 22, 2004   |  Comments

The at-home global active Internet universe for 12 selected countries exhibited near flatness.

Nielsen//NetRatings found that the overall at-home global active Internet universe for 12 selected countries barely changed from July 2004 to August 2004. Roughly 157,000 active users dropped off the Internet over the month, representing a decline of just half of one percent.

The United States broke its losing streak, posting a gain for the first time since March. Japan added the most active users for the month, while Switzerland exhibited double-digit growth.

Italy lost the most active users, resulting in the highest percentage loss for the month. The UK dropped roughly half of the users that were added in July.

Active Internet Users by Country, August 2004, Home
Country July
2004
August
2004
Growth Change
Australia 8,739,841 8,817,815 0.89% 77,974
Brazil 11,616,420 12,019,552 3.47% 403,133
France 14,295,081 14,222,597 -0.51% -72,484
Germany 29,741,567 29,215,331 -1.77% -526,236
Hong Kong 2,733,220 2,673,388 -2.19% -59,832
Italy 15,704,455 14,930,690 -4.93% -773,765
Japan 34,715,991 35,646,372 2.68% 930,381
Spain 7,997,175 7,466,380 -6.64% -530,794
Sweden 4,411,124 4,694,397 6.42% 283,273
Switzerland 3,004,881 3,321,652 10.54% 316,772
United
Kingdom
22,417,315 21,783,154 -2.83% -634,161
United
States
136,609,169 137,038,072 0.31% 428,903
TOTALS 291,986,237 296,829,401 -0.05% -156,837
Source: Nielsen//NetRatings

Nielsen//NetRatings has expanded its tracking system to include Internet applications, and calculates active users as the number of people that actually go online in a given month, rather than the number of people with access.

ClickZ Live Toronto Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!

ABOUT THE AUTHOR

Articles written by ClickZ's stats staff.

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Stats delivers stats headlines to your inbox twice a week. Subscribe today!

COMMENTS

UPCOMING EVENTS

Featured White Papers

ion Interactive 9 Strategies to Engage Your Consumers White Paper

9 Strategies to Engage Your Consumers
Online marketing apps are highly engaging - taking visitors on short, but effective, conversion-focused journeys. This white paper illustrates 9 strategies to engaging consumers through app-like experiences.

eMarketer: Redefining Mobile-Only Users: Millions Selectively Avoid the Desktop

Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?

Resources

Jobs

    • Sr. Paid Search Manager
      Sr. Paid Search Manager (Bisk Education) - TampaCurrently seeking a Sr. Paid Search Manager in Tampa, FL for Bisk Education! Bisk Education is a...
    • Contact Center Professional
      Contact Center Professional (TCC: The Contact Center) - Hunt ValleyLooking to join a workforce that prides themselves on being routine and keeping...
    • Recruitment and Team Building Ambassador
      Recruitment and Team Building Ambassador (Agora Inc.) - BaltimoreAgora, www.agora-inc.com, continues to expand! In order to meet the needs of our...