Home  › Stats › Audience/Traffic

Active Internet Users by Country, August 2004

  |  September 22, 2004   |  Comments

The at-home global active Internet universe for 12 selected countries exhibited near flatness.

Nielsen//NetRatings found that the overall at-home global active Internet universe for 12 selected countries barely changed from July 2004 to August 2004. Roughly 157,000 active users dropped off the Internet over the month, representing a decline of just half of one percent.

The United States broke its losing streak, posting a gain for the first time since March. Japan added the most active users for the month, while Switzerland exhibited double-digit growth.

Italy lost the most active users, resulting in the highest percentage loss for the month. The UK dropped roughly half of the users that were added in July.

Active Internet Users by Country, August 2004, Home
Country July
Growth Change
Australia 8,739,841 8,817,815 0.89% 77,974
Brazil 11,616,420 12,019,552 3.47% 403,133
France 14,295,081 14,222,597 -0.51% -72,484
Germany 29,741,567 29,215,331 -1.77% -526,236
Hong Kong 2,733,220 2,673,388 -2.19% -59,832
Italy 15,704,455 14,930,690 -4.93% -773,765
Japan 34,715,991 35,646,372 2.68% 930,381
Spain 7,997,175 7,466,380 -6.64% -530,794
Sweden 4,411,124 4,694,397 6.42% 283,273
Switzerland 3,004,881 3,321,652 10.54% 316,772
22,417,315 21,783,154 -2.83% -634,161
136,609,169 137,038,072 0.31% 428,903
TOTALS 291,986,237 296,829,401 -0.05% -156,837
Source: Nielsen//NetRatings

Nielsen//NetRatings has expanded its tracking system to include Internet applications, and calculates active users as the number of people that actually go online in a given month, rather than the number of people with access.


Articles written by ClickZ's stats staff.

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Stats delivers stats headlines to your inbox twice a week. Subscribe today!



Featured White Papers

US Consumer Device Preference Report

US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.

E-Commerce Customer Lifecycle

E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.




  • SEO Specialist
    SEO Specialist (Marcel Digital) - ChicagoSearch Engine Optimization (SEO) Specialist   Marcel Digital is an award winning digital marketing...
  • SEO / SEM Manager
    SEO / SEM Manager (CustomInk) - FairfaxAre you a friendly, motivated, and inquisitive individual? Are you a positive, out-going leader? Are you...
  • SEO Analyst
    SEO Analyst (XO Group) - New YorkSEO Analyst @ XO Group About this Job, You and Our Team: The XO Group SEO Team is looking for you, a passionate...