gfn.com Names Mad Dogs & Englishmen as AOR

  |  September 28, 1999   |  Comments

The Gay Financial Network (gfn.com) named Mad Dogs & Englishmen as itsadvertising agency of record.

The Gay Financial Network (gfn.com) named Mad Dogs & Englishmen as its advertising agency of record.

Mad Dogs & Englishmen, in conjunction with Wilson Media Group, will create worldwide branding for gfn.com. The inaugural marketing campaign will debut by year's end.

No estimate of billings was disclosed.

"Mad Dogs & Englishmen is superb in the art of inventively bringing the essence of a brand to life," said Walter B. Schubert, founder and chairman of gfn.com.

"gfn.com has a unique character and focus and now, with Mad Dogs & Englishmen on our team, we have the opportunity to tell our story in the most powerful and effective way to the gay and lesbian community."

Mad Dogs clients have included Yoo-hoo chocolate drink, Nick at Nite's TV Land, moviefone.com and Coors Brewing as well as Crunch Fitness, ScreamingMedia, Kobrand Wines & Spirits, Time Warner Cable, The Daily Deal and The Village Voice.

ClickZ Live New York Want to learn more?
Attend ClickZ Live New York March 30 - April 1. With over 15 years' experience delivering industry-leading events, ClickZ Live brings together over 60 expert speakers to offer an action-packed, educationally-focused agenda covering all aspects of digital marketing. Register today!

ABOUT THE AUTHOR

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

A Buyer's Guide to Affiliate Management Software

A Buyer's Guide to Affiliate Management Software
Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!

Google My Business Listings Demystified

Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.

WEBINARS

Jobs