Amid an ongoing SEC investigation, the desktop search player pulls out of acquisition negotiations.
After agreeing in November to be acquired by search player Mamma.com, desktop search company Copernic Technologies is calling it off, citing a Securities and Exchange Commission (SEC) investigation into the public company.
While the SEC has been informally investigating Mamma.com for some time, Copernic's decision was apparently precipitated by the firm's Tuesday announcement that the inquiry had been formalized. The SEC is looking into trading in the company's securities, its financial reporting and internal controls. Mamma.com's stock has a history of volatility, having tripled in a single day in March 2004.
Despite all of its troubles, Mamma.com maintains it doesn't see any reason why the Copernic acquisition shouldn't have gone through. It had expected to close the deal before the end of May and is now considering whether it's due any break-up fees.
Mamma.com runs a meta-search engine, a paid search listings network and a pay-per-click ad network. Copernic, which offers an ad-supported version of its desktop search tool, would have added that technology and distribution network to the firm. It also would have brought Mamma an alliance with America Online.
AOL began offering users a beta version of Copernic-powered desktop search in December 2004, officially announcing a license deal in January 2005. The two companies said they'd cooperate to incorporate Copernic desktop search technology in AOL Search so users could search for information online or in files on the hard drive with one application. Neither company has indicated that the deal is off.
Susan Kuchinskas of internetnews.com contributed to the reporting of this story.
Learn Digital Marketing Insights From Leading Brands!
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda, or register and attend one of the best ClickZ events yet!
Pamela Parker is a former managing editor of ClickZ News, Features, and Experts. She's been covering interactive advertising and marketing since the boom days of 1999, chronicling the dot-com crash and the subsequent rise of the medium. Before working at ClickZ, Parker was associate editor at @NY, a pioneering Web site and e-mail newsletter covering New York new media start-ups. Parker received a master's degree in journalism, with a concentration in new media, from Columbia University's Graduate School of Journalism.
Hong Kong, October 21-22
London, November 13-14
San Francisco, November 13-14
London, November 18-19
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.
October 23, 2014
1:00pm ET/10:00am PT