Execs & Accounts: Radar DDB, Playboy.com, Denuo

  |  April 23, 2009   |  Comments

Radar DDB opens in Toronto; Playboy.com adds a social networking layer to its site; Denuo brings back one of its founders.

Radar DDB moves Yvonne van Dinther to Toronto. DDB Canada is expanding, adding an office in Toronto. Van Dinther has been selected to head up the Toronto office. In Vancouver, Justin Young has been hired as MD of Radar DDB overseeing Western Canada.

Playboy.com goes social with Mzinga. Playboy selected Mzinga to power its social media on the magazine's Web property. The men's interest site will include applications such as discussions, article comments, ratings, reviews, and social profiles.

Denuo sees the return of a founder. Tim Harris re-joined the agency as senior vice president after spending two years in the video game development space. He formed the company Seven Lights and developed the game The Continuum.

Microsoft is living on the JiWire. McCann Worldgroup created a campaign for Microsoft to promote Office 2007 Home and Student editions. The campaign is running on JiWire's media channel, a mobile network, which deploys geo-targeting to reach high-income families and parents of school-age children. McCann is responsible for strategy and creative.

Cost Plus World Market expands its relationship with GSI Commerce. The agreement adds interactive marketing services through GSI Interactive, among other new activities. The agency will provide design and marketing services.

Ad network ad pepper brings in new executive. Sean Finn was named VP of business development in North America at ad pepper media to lead the expansion of the iSense Network and iLead publisher network. Finn began his Internet advertising career with the launch of 2Can Media, and built the sales division of DVD store Express.com.

ClickZ Live Chicago Join the Industry's Leading eCommerce & Direct Marketing Experts in Chicago
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 4 days and 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda and register by Friday, Oct 3 to take advantage of Early Bird Rates!

ABOUT THE AUTHOR

Enid Burns

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

Marin Software: The Multiplier Effect of Integrating Search & Social Advertising

The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.

Resources

Jobs

    • Digital Marketing Analyst
      Digital Marketing Analyst (GovLoop) - Washington D.C.Are you passionate about audience acquisition? Love effective copy and amazingly effective...
    • Product Specialist
      Product Specialist (Agora Inc. ) - BaltimoreDescription: The Product Specialist is hyper-focused on the customer experience and ensures that our...
    • Partnerships Senior Coordinator
      Partnerships Senior Coordinator (Zappos.com, Inc.) - Las VegasZappos IP, Inc. is looking for a Partnerships Senior Coordinator! Why join us? Our...