Top 50 Advertisers by Media Value in November, 2006

January 5, 2007   |  Comments

Top 50 Advertisers by Media Value in November, 2006

Top Internet advertisers by media value. The data are provided by TNS Media Intelligence.

Top 50 Internet Advertisers by Media Value,
November 2006
PositionAdvertiserMedia Value
($000)
Sector
1NexTag Services11,636Misc
2Cingular Wireless Service10,122Tech
3LendingTree.com7,613.5Fin
4Fidelity Brokerage7,589.0Fin
5E*Trade Financial Online7,424.9Fin
6eBay.com7,154.3Ret
7University of Phoenix Online7,117.4Edu
8Netflix7,020.6M/E
9Vonage6,658.3Tech
10Classmates.com6,492.5Misc
11Monster6,349.6Class
12LowerMyBills.com6,296.7Fin
13Verizon Wireless5,792.6Tech
14Circuit City5,779.3Ret
15Dice.com5,470.4Class
16BestBuy.com5,083.7Ret
17Victoria's Secret4,881.1Ret
18Sears4,801.8Ret
19Sears Department - Misc.4,694.7Ret.
20Scottrade Consumer Services4,340.7Fin
21E*Trade Financial3,716.1Fin
22Ford Auto & Truck3,668.8Ret
23Capital One3,597.4Fin
24Countrywide Home Loans3,543.6Fin
25Blockbuster Online3,524.3M/E
26TD Ameritrade3,470.3Fin
27Scottrade Online3,444.7Fin
28Discover3,254.5Fin
29T-Mobile Wireless3,130.1Tech
30HomePages.com Realty3,104.3Class
31Dodge Trucks Nitro3,094.5Ret
32Coca-Cola3,082.4Ret
33Stubhub.com3,052.9Ret
34Bank of America2,999.5Fin
35ING Direct Bank Consumer Services2,782.7Fin
36Dell VAR Computers2,763.9Tech
37RateMarketplace2,742.6Fin
38Chevrolet Trucks Silverado2,667.5Ret
39Amazon.com2,633.7Ret
40Sprint Wireless2,535.8Tech
41Honda Trucks CR-V2,438.2Ret
42MasterCard2,438.0Fin
43American Express2,427.2Tech
44AT&T Corp.2,367.9Tech
45Rhapsody.com2,349.3Date
46Dollar Rent A Car Online2,340.1T/H
47Palm Treo TripKit2,280.7Tech
48Sony: "Casino Royale"2,235.4M/E
49Horchow Store2,221.7Ret
50Privacy Matters2,220.4Fin.
GRAND TOTAL$218,447.6
Sectors: Auto - Automotive; Class - Classifieds; CPG - Consumer Package Goods; Date - Online Dating; Edu - Education; Fin - Financial Services; H/F - Health & Fitness; M/E - Media & Entertainment; Misc - Miscellaneous; Ret - Retail; Tech - Technology; T/H - Travel/Hospitality
TNS Media Intelligence logo
View: Top 50 Internet Advertisers in October, 2006

Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.

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