Hurricanes slowed spam for a few days in September.
Spam volume took a hit for a number of days in September, not due to forces of technology, but rather to forces of nature. According to FrontBridge Technologies, three separate hurricanes caused a "significant decline" in spam for a few days following their impact.
The day after Hurricane Frances' hit, spam declined 7 percent (from 89 percent down to 82 percent); after Hurricane Ivan it dropped 7 percent; and after Hurricane Jeanne, spam fell 6 percent.
Despite the temporary slowdown, even hurricane winds weren't powerful enough to overcome the continuing spam trends. Frontbridge reported spam volume for September had a monthly average of 85 percent (up 3 percentage points from their August numbers). On September 12th, spam volume hit a record peak of 91 percent.
"It's known that a large proportion of the world's most notorious spammers reside in Florida," FrontBridge spokesperson Jeremiah Glodoveza told ClickZ Stats. "Locations throughout the state were hit hard by power outages, making it difficult for spammers to generate as much volume."
"But we're quickly seeing spam levels increase significantly as they make up for lost time and money," Glodoveza added.
|Recent Spam Volume|
|Source: FrontBridge Technologies|
According to data from Russian-based security firm Kaspersky Labs, September 2004 has the dubious distinction of being the first month in which only viruses created in this calendar year appear in its Top 20 virus list. Viruses and other malware created before 2004 that had previously lingered around (like once-popular Swen and Sobig.f) have now dropped from the list. Eighty percent of the top 20 viruses on Kaspersky's list are from only three families: Bagle, Netsky and Mydoom.
|September 2004 Top Twenty|
|Note: The table above represents the most prevalent |
viruses for September 2004, number one being the
|Source: Kaspersky Labs|
Want to learn more? Join us at ClickZ Live New York 2015
[ALERT] Super Saver Rates Expire January 30. With over 15 years of experience delivering industry leading events, ClickZ Live brings together over 50 expert speakers to deliver an action-packed, educationally-focused agenda covering all aspects of digital marketing. Quick! - Register today to secure your place at the best rate.
Hong Kong, 20-21 January
Singapore, 5-6 March
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.
January 29, 2015
1:00pm ET/10:00am PT