Top 50 Internet Advertisers by Media Value, August 2009

  |  October 30, 2009   |  Comments

The top Internet advertisers by media value, provided by TNS Media Intelligence.

The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.

Editor's note: Media value estimated by TNS is based on rate card pricing and does not necessarily reflect true media costs.

Top 50 Internet Advertisers by Media Value,
August 2009
Position Advertiser Media Value
($000)
1 Scottrade: online 67,228.4
2 Scottrade Stock Brokerage: consumer services 32,918.0
3 TD Ameritrade Brokerage: consumer services 24,232.9
4 Sprint: wireless service 21,860.2
5 Lowermybills.com 17,481.7
6 FreeScore.com 16,773.8
7 Netflix.com 14,837.7
8 Verizon: wireless service 12,921.7
9 E Trade Financial: consumer services 12,754.1
10 Seroquel XR: bipolar depression Rx 11,419.6
11 E Trade Financial: online 11,368.3
12 AT&T : wireless service 10,523.7
13 University Of Phoenix 9,615.1
14 Volvo XC60: European crossover utility vehicle 7,640.8
15 K12 Virtual Public Schools: online 7,395.1
16 ClassesUSA.com Adult Education: online 7,189.3
17 Ad Council 5,842.6
18 Directbuy Showroom and Design Centre 5,840.4
19 Travelocity Travel SVC: online 5,506.9
20 Bank Of America Home Loans: consumer mortgage 5,090.6
21 ShareBuilder.com Investng 5,046.1
22 Classmates.com 4,515.8
23 Visa: personal credit card 4,345.3
24 Lowes Building Supply Store 4,169.0
25 Staples Office Supply 3,964.2
26 VacationToGo.com 3,789.1
27 AMP Energy 500: sponsored event 3,740.5
28 TD Ameritrade Brokerage: investment products & services 3,565.3
29 Best Western Hotels: online 3,504.7
30 Lendingtree.com Mortgage 3,478.9
31 Directbuy.com 3,310.9
32 Superpages.com 3,307.1
33 Verizon FIOS: ISP/phone/TV 3,279.9
34 Bank Of America: consumer banking services 3,161.4
35 Weight Watchers Online 3,036.4
36 Constant Contact Marketing 3,011.0
37 FindTheRightSchool.com 2,969.8
38 Viagra: impotence Rx 2,788.6
39 University of Phoenix: online 2,775.2
40 Chevrolet Malibu: domestic auto 2,722.2
41 Ford Taurus: domestic auto 2,697.6
42 StubHub.com 2,686.4
43 NexTag.com 2,529.3
44 Best Buy Electronics Store: consumer electronics 2,475.1
45 FreeCreditReport.com 2,416.7
46 Neiman Marcus: general 2,397.9
47 HSBC Direct Online Savings: consumer banking 2,337.7
48 Insidera.com 2,309.3
49 Degrees.info 2,237.9
50 Bank Of America Add It Up Cash Back: check card & personal credit card 2,226.1
GRAND TOTAL $403,236
TNS Media Intelligence logo
View: Top 50 Internet Advertisers in July 2009

Methodology: The chart represents the value of display advertising in both standard and nonstandard ad formats using CPM-based methodology. Media expenditure estimates don't always take into account special considerations, including publisher discounts, barter agreements, cosponsorship, affiliate relationships, and the like.

ClickZ Live Chicago Join the Industry's Leading eCommerce & Direct Marketing Experts in Chicago
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 4 days and 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda and register by Friday, Oct 3 to take advantage of Early Bird Rates!

ABOUT THE AUTHOR

Jack Marshall

Jack Marshall was a staff writer and stats editor for ClickZ News from 2007 until August 2011. 

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Stats delivers stats headlines to your inbox twice a week. Subscribe today!

COMMENTS

UPCOMING EVENTS

Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising
If you're considering implementing a marketing attribution model to measure and optimize your programs, this paper is a great introduction. It also includes real-life tips from marketers who have successfully implemented attribution in their organizations.

Jobs

    • Tier 1 Support Specialist
      Tier 1 Support Specialist (Agora Inc.) - BaltimoreThis position requires a highly motivated and multifaceted individual to contribute to and be...
    • Recent Grads: Customer Service Representative
      Recent Grads: Customer Service Representative (Agora Financial) - BaltimoreAgora Financial, one of the nation's largest independent publishers...
    • Managing Editor
      Managing Editor (Common Sense Publishing) - BaltimoreWE’RE HIRING: WE NEED AN AMAZING EDITOR TO POLISH WORLD-CLASS CONTENT   The Palm...