Top 10 Search Terms in 10 Categories, March 2007

April 17, 2007   |  Comments

A look at the month's top search terms in 10 categories.

Below, the top 10 search terms by search volume. Data are provided by Hitwise.

Top 10 Search Terms by Category, Four Weeks Ending March 31, 2007 (%)
IT and Internet Automotive Manufacturers
Search Term Search Volume Search Term Search Volume
paypal 5.03 honda 2.23 1.74 toyota 2.07
mapquest 0.78 nissan 1.68
people search 0.76 ford 1.58 0.72 dodge 1.01
pay pal 0.50 chevrolet 0.85
experian 0.48 bmw 0.84 0.45 mazda 0.83
ebay 0.36 kawasaki 0.80
people finder 0.32 suzuki 0.78
Movies Internet Advertising
Search Term Search Volume Search Term Search Volume
netflix1.19 work from home 0.60
imdb 1.18 work at home 0.48
300 0.83 zappos 0.45 0.35 adwords 0.34
blockbuster 0.70 unclaimed money 0.31
fandango 0.47 seaquest:dsv 0.30 0.34 famous quotes 0.25 0.25 best affiliate programs 0.25
harry potter 0.24 top five affliate programs 0.24
dead silence 0.23 smc 0.24
Food and Beverage Brands and Manufacturers Pharmaceutical and Medical Products
Search Term Search Volume Search Term Search Volume
pizza hut 1.94 lexapro 0.79
starbucks 1.12 viagra 0.59
mcdonalds 0.97 phentermine 0.55
menu foods 0.96 chantix 0.54 0.90 zoloft 0.45
pet food recall 0.78 cymbalta 0.44
candystand 0.75 depression 0.32 0.65 herpes 0.32
subway 0.63 levaquin 0.29
dominos pizza 0.61 xenical 0.24
Blogs and Personal Web Sites Broadcast Media
Search Term Search Volume Search Term Search Volume
myspace 0.94 cnn 1.90
antonella barba 0.78 pet food recall 1.38
xanga 0.63 dog food recall 1.04
perez hilton 0.59 0.91
yahoo 360 0.38 msnbc 0.74
yahoo360 0.33 fox news 0.70 0.32 news 0.52
antonella barba pictures 0.28 anna nicole smith 0.51
360 0.25 bbc 0.47
area codes 0.20 0.38
Shopping Rewards and
Travel Destinations and Accommodations
Search Term Search Volume Search Term Search Volume
consumer reports 0.22 0.58
coupons 0.12 hotels 0.38
froogle 0.099 holiday inn 0.29 0.097 disney world 0.27
free stuff 0.093 disneyland 0.23
free stuff 0.08 las vegas 0.21
shopzilla 0.058 comfort inn 0.16
consumer report 0.052 motel 6 0.16
myspace 0.041 six flags 0.14
prom dresses 0.041 days inn 0.14
Hitwise logo
View: Top 10 Search Terms by Category, Four Weeks Ending February 24, 2007

Hitwise monitors how more than 25 million Internet users interact with over 500,000 Web sites across 160 industry categories. It collects Internet usage information through a combination of ISP data partnerships and opt-in panels. Data are collected in accordance with local and international privacy legislation and are audited by PricewaterhouseCoopers.

ClickZ Live Toronto On the heels of a fantastic event in New York City, ClickZ Live is taking the fun and learning to Toronto, June 23-25. With over 15 years' experience delivering industry-leading events, ClickZ Live offers an action-packed, educationally-focused agenda covering all aspects of digital marketing. Early Bird Rates expire May 29. Register today and save!

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.



Featured White Papers

Gartner Magic Quadrant for Digital Commerce

Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.

Paid Search in the Mobile Era

Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.




    • SEO Specialist
      SEO Specialist (HeBS Digital) - NEW YORK                             ...
    • GREAT Campaign Project Coordinator
      GREAT Campaign Project Coordinator (British Consulate-General, New York) - New YorkThe GREAT Britain Campaign is seeking an energetic and creative...
    • Paid Search Senior Account Manager
      Paid Search Senior Account Manager (Hanapin Marketing) - BloomingtonHanapin Marketing is hiring a strategic Paid Search Senior Account Manager...