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| Top 50 Internet Advertisers by Media Value, February 2006 | |||
|---|---|---|---|
| Position | Advertiser | Media Value ($ 000) | Sector |
| 1 | Vonage | 22,962 | Tech |
| 2 | Classmates.com | 14,860 | Misc |
| 3 | Netflix | 11,952 | M/E |
| 4 | Ameritrade | 9,999 | Fin |
| 5 | Monster | 8,378 | Class |
| 6 | E*Trade Financial | 7,857 | Fin |
| 7 | Circuit City | 7,764 | Ret |
| 8 | LowerMyBills.com | 7,571 | Fin |
| 9 | Scottrade | 7,191 | Fin |
| 10 | LoanWeb.com | 6,735 | Fin |
| 11 | AT&T | 6,252 | Tech |
| 12 | Chevrolet Auto & Truck | 5,889 | Auto |
| 13 | Dell VAR Computers | 4,673 | Ret |
| 14 | PBS TV | 4,567 | M/E |
| 15 | Amazon.com | 4,533 | Ret |
| 16 | FreeCreditReport.com | 4,531 | Fin |
| 17 | ESPN Fantasy Sports | 4,512 | Ent |
| 18 | Dollar Rent A Car | 4,384 | Auto |
| 19 | ShareBuilder | 4,370 | Fin |
| 20 | University of Phoenix Online | 4,172 | Edu |
| 21 | RealArcade Games | 4,026 | M/E |
| 22 | Cingular Wireless | 3,990 | Tech |
| 23 | Forex Capital Markets (FXCM.com) | 3,959 | Fin |
| 24 | Verizon Wireless | 3,852 | Tech |
| 25 | Sylvan Learning Center | 3,792 | Edu |
| 26 | T-Mobile Wireless | 3,563 | Tech |
| 27 | PlanetOut.com | 3,422 | M/E |
| 28 | Fidelity Investments | 3,264 | Fin |
| 29 | Charles Schwab | 3,259 | Fin |
| 30 | Associated Press | 3,202 | M/E |
| 31 | NexTag Serivces | 3,201 | Misc |
| 32 | Comstock | 3,118 | Misc |
| 33 | Wal-Mart | 2,887 | Ret |
| 34 | Prilosec Heartburn Control | 2,847 | H/F |
| 35 | eDiets.com | 2,831 | H/F |
| 36 | Playboystore.com | 2,766 | Ret |
| 37 | DISH Network Satellite | 2,722 | Tech |
| 38 | River Belle Online Casino | 2,697 | M/E |
| 39 | Intelius Online | 2,675 | Misc |
| 40 | Target.com | 2,632 | Ret |
| 41 | LowRateSource.com | 2,614 | Fin |
| 42 | 1-800-FLOWERS.COM | 2,567 | Ret |
| 43 | WeightWatchers.com | 2,549 | H/F |
| 44 | Bank of America | 2,472 | Fin |
| 45 | Capital One Bank | 2,449 | Fin |
| 46 | Expedia.com | 2,412 | T/H |
| 47 | University of Phoenix | 2,390 | Edu |
| 48 | ABC TV | 2,325 | M/E |
| 49 | CareerBuilder.com | 2,320 | Class |
| 50 | Dell Dimension Computers | 2,249 | Ret |
| GRAND TOTAL | $242,198 | ||
| Sectors: Auto - Automotive; Class - Classifieds; CPG - Consumer Package Goods; Date - Online Dating; Edu - Education; Fin - Financial Services; H/F - Health & Fitness; M/E - Media & Entertainment; Misc - Miscellaneous; Ret - Retail; Tech - Technology; T/H - Travel/Hospitality | |||
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| Top 50 Internet Advertisers In January, 2006 | |||
Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.
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