ClickZ Hires Asia Bureau Editor

  |  June 14, 2010   |  Comments

Adaline Lau, former senior reporting at Marketing Magazine, will oversee ClickZ's editorial operations in Incisive Media's Hong Kong office.

Lau.Adaline.jpg Adaline Lau has been named ClickZ Asia editor, a newly created position.

Working from Incisive Media's Hong Kong office, she will oversee day-to-day editorial operations covering digital marketing, including search, social media, mobile and analytics, in the region.

Before ClickZ, she was senior reporter at Marketing Magazine and has worked as a journalist for The Singapore Marketer and Asia Pacific Broadcasting.

"We're very excited to have someone of Adaline's caliber heading up our Asia coverage," said Anna Maria Virzi, executive editor of ClickZ. "Because Adaline knows the ins and outs of online marketing in Asia, she will provide perspective on the quickly evolving advertising and marketing landscape."

Adaline will be recruiting marketing practitioners to write for ClickZ Experts, columns by and for marketers. Coverage will launch in Q3 2010.

SES Hong Kong, ClickZ's sister brand, will be holding a search marketing conference and expo Sept. 13-14, 2010; Avinash Kaushik, author, blogger, and analytics evangelist, Google, will be giving the keynote speech at the event.

"The launch of ClickZ's Asia edition is mission critical," said Matt McGowan, ClickZ's publisher and head of U.S. at Incisive Media. "Asia has experienced enormous growth in the online media sector and for ClickZ to fully execute on its mission, helping online marketers and advertisers do their jobs better, we need to cover this important region. Coupled with the launch of SES Hong Kong, marketers and agency professionals will find we are offering a full suite of programs focused on education and career development."

Incisive Media's ClickZ, which is based in New York City, is the largest resource of interactive marketing news, information, commentary, advice, opinion, research, and reference in the world, online or off-. From search to social, technology to trends, its coverage is expert, exclusive, and in-depth.

Follow Adaline Lau on Twitter at @adalinelau.

ClickZ Live New York What's New for 2015?
You spoke, we listened! ClickZ Live New York (Mar 30-Apr 1) is back with a brand new streamlined agenda. Don't miss the latest digital marketing tips, tricks and tools that will make you re-think your strategy and revolutionize your marketing campaigns. Super Saver Rates are available now. Register today!

ABOUT THE AUTHOR

ClickZ News Staff

Articles written by ClickZ's news staff.

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

UPCOMING TRAINING

Featured White Papers

Google My Business Listings Demystified

Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.

5 Ways to Personalize Beyond the Subject Line

5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.

WEBINARS

    Information currently unavailable

Jobs

    • Lead Generation Specialist
      Lead Generation Specialist (The Oxford Club) - BaltimoreThe Oxford Club is seeking a talented writer/marketer to join our growing email lead-generation...
    • Health Marketing Editor
      Health Marketing Editor (Agora Inc.) - BaltimoreCome flex your intellectual muscle as part of Agora, Inc’s (http://agora-inc.com/) legal team...
    • Technical Business Analyst
      Technical Business Analyst (OmniVista Health) - BaltimoreOmniVista Health is looking to add a Technical Business Analyst to our expanding team...