ClickZ's photos from the festival's first days reflect the more prominent role of interactive in the creative ecosystem.
Cannes, France-- The brightest lights in tech, media, and marketing have now fully converged on this waterfront city for the global ad bash known as Cannes Lions.
ClickZ's photos from the festival's first days reflect the ever more prominent role of interactive in the creative advertising ecosystem. San Francisco digital agency AKQA set up a huge inflatable lion cub outside the Palais to promote the Future Lions awards. Leo Burnett recruiter David Perez - a.k.a. @DavidOnDemand - who is video-streaming his Cannes odyssey while obeying tweeted commands, strutted on Le Croisette showing off a fresh Twitter tattoo. And TED@Cannes brought together such figures as internet theorist Clay Shirky, designer Stefan Sagmeister, and Foursquare founder Naveen Selvadurai for an exclusive event sponsored by Microsoft and Starcom MediaVest Group.
Find our embedded slideshow below. Check back later this week for more photo documentation of the proceedings and parties.
Follow Zachary Rodgers on Twitter at @zachrodgers.
On the heels of a fantastic event in New York City, ClickZ Live is taking the fun and learning to Toronto, June 23-25. With over 15 years' experience delivering industry-leading events, ClickZ Live offers an action-packed, educationally-focused agenda covering all aspects of digital marketing. Register today!
Until March 2012, Zach Rodgers was managing editor of ClickZ's award-winning coverage of news and trends in digital marketing. He reported on the rise of web companies, data markets, ad technologies, and government Internet policy, among other subjects.
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