Home  › Stats › Audience/Traffic

U.S. Hispanic Users Lag Behind non-Hispanics in Internet Adoption

  |  July 30, 2010   |  Comments

Internet use among foreign-born Latinos lags U.S.-born.

Hispanics' Internet use continues to lag behind that of the non-Hispanic U.S. population, according to research conducted by the Pew Hispanic Center. The report, titled "The Latino Digital Divide," found that just 64 percent of Latinos over the age of 18 go online, compared with 78 percent of non-Latinos.


Additionally, Internet use among foreign-born Latinos lags significantly behind that of their U.S.-born counterparts, with 85 percent of native-born Latinos over 16 years of age claiming to use the Internet, compared with just 51 percent of foreign-born Latinos.

Among younger users, 95 percent of non-Hispanics ages 16 and 17 go online, as do 96 percent of those ages 18 to 25. Among Hispanics in both age groups, however, the Internet use rate stood at just 77 percent, according to the report.


The report was based primarily on a survey that was conducted from August 5 through September 16, 2009, among a randomly selected, nationally representative sample of 2,012 Hispanics.


Jack Marshall

Jack Marshall was a staff writer and stats editor for ClickZ News from 2007 until August 2011. 

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Stats delivers stats headlines to your inbox twice a week. Subscribe today!



Featured White Papers

US Consumer Device Preference Report

US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.

E-Commerce Customer Lifecycle

E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.




  • SEO Specialist
    SEO Specialist (Marcel Digital) - ChicagoSearch Engine Optimization (SEO) Specialist   Marcel Digital is an award winning digital marketing...
  • SEO / SEM Manager
    SEO / SEM Manager (CustomInk) - FairfaxAre you a friendly, motivated, and inquisitive individual? Are you a positive, out-going leader? Are you...
  • SEO Analyst
    SEO Analyst (XO Group) - New YorkSEO Analyst @ XO Group About this Job, You and Our Team: The XO Group SEO Team is looking for you, a passionate...