The social network accounted for almost 17 percent of page views served to U.K. users in June.
Facebook accounted for almost 17 percent of U.K. page views during the month of June, racking up more than twice as many as Google, according to data from Hitwise.
The data implies more than one in every six pages viewed by U.K. Internet users is now served by Facebook, which suggests the site now accounts for a major portion of the online advertising U.K. users are exposed to.
Overall, the social network accounted for 7.14 percent of all U.K. Internet visits over the same period, trailing Google for that metric, which lead with a 9.59 percent share. In Hitwise's social networking category of sites, Facebook accounted for 54.5 percent of visits.
Most Popular U.K. Websites ranked by Page Views, June 2010.
|Rank||Website||Page Views (%)|
|5||Windows Live Mail||1.67|
|6||Yahoo U.K. & Ireland Mail||1.36|
|Source: Experian Hitwise|
Want to learn more? Join us at ClickZ Live New York 2015
[ALERT] Super Saver Rates Expire January 30. With over 15 years of experience delivering industry leading events, ClickZ Live brings together over 50 expert speakers to deliver an action-packed, educationally-focused agenda covering all aspects of digital marketing. Quick! - Register today to secure your place at the best rate.
Jack Marshall was a staff writer and stats editor for ClickZ News from 2007 until August 2011.
Hong Kong, 20-21 January
Singapore, 5-6 March
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.
January 29, 2015
1:00pm ET/10:00am PT