Hong Kong-- Groupon Hong Kong has partnered with Jiepang, a location-based service similar to Foursquare, and will offer local consumers Groupon deals via their smartphones. The arrangement is scheduled to kick off next month.
In China, Jiepang already has an alliance with Tuan800.com, a Chinese group buying aggregator that allows smartphone users to find the best deals based on their location, Jiepang CEO and founder David Liu said.
Danny Yeung, Groupon Hong Kong CEO, said his company is still in discussions with Jiepang on logistics of the partnership to either offer deals based on location or introduce “venue of the day” deals for mobile users in the city.
Since Groupon acquired local deal site uBuyiBuy in December 2010, the group-buying platform has teamed up with Web portals MSN Hong Kong and Sina Hong Kong, as well as local discussion forums Discuss.com.hk and Uwants.com to extend its service to members on the partner sites.
Yeung said Groupon Hong Kong now has more than 350,000 daily subscribers and over 181,000 fans on Facebook.
Adaline Lau, ClickZ Asia editor, oversees day-to-day editorial operations covering digital marketing from search to social media, mobile to analytics in the region. Before ClickZ, she was senior reporter at Marketing Magazine and has worked as a journalist for The Singapore Marketer and Asia Pacific Broadcasting.
June 20, 2013
1:00pm ET / 10:00am PT