Home  › Social › Social Media
everson021511

Carolyn Everson Leaves Microsoft for Facebook

  |  February 15, 2011   |  Comments

Ad sales hire could be a coup for Facebook as it looks to heighten big brand relationships.

everson021511Microsoft global advertising exec Carolyn Everson is moving onto Facebook after a brief eight-month stint with the 35-year-old technology giant. First reported by AllThingsD late on Tuesday, she will become Facebook's VP of global sales and report to David Fischer, VP of advertising and global operations.

Facebook confirmed the development with ClickZ in a prepared statement that highlighted its partnerships with Microsoft. "We have a long and strong relationship that includes search ads on our site, a social layer on Bing search results and a deep and popular integration with Xbox. They are a leader when it comes to unlocking the power of social for their already popular products and services. We look forward to continuing to expand our relationship with them."

Everson will assume the role vacated by the industry-respected Mike Murphy last fall. The hiring is a coup for the Palo Alto, CA-based company.

Everson, who previously served as an MTV Networks exec, brings a wealth of ad sales experience to the table at a juncture when six-year-old Facebook looks to heighten relationships with Hollywood, retail, and CPG brands.

ClickZ Live Chicago Learn Digital Marketing Insights From Leading Brands!
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda, or register and attend one of the best ClickZ events yet!

ABOUT THE AUTHOR

Christopher Heine

Christopher Heine was a senior writer for ClickZ through June 2012. He covered social media, sports/entertainment marketing, retail, and more. Heine's work has also appeared via Mashable, Brandweek, DM News, MarketingSherpa, and other tech- and ad-centric publications. USA Today, Bloomberg Radio, and The Los Angeles Times have cited him as an expert journalist.

COMMENTSCommenting policy

comments powered by Disqus

Get ClickZ Social newsletters delivered right to your inbox. Subscribe today!

COMMENTS

UPCOMING EVENTS

UPCOMING TRAINING

Featured White Papers

Google My Business Listings Demystified

Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.

5 Ways to Personalize Beyond the Subject Line

5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.

WEBINARS

    Information currently unavailable

Resources

Jobs