Amara Mastronardi | March 4, 2011 | Comments
DDB Chicago hired Jonathan Sackett as chief digital officer and managing director, a new position for the agency. In the role, Sackett, who starts Monday, is responsible for recruiting talent, building digital platforms, and developing client work.
"We strive to offer our clients creativity with accountability," Sackett told ClickZ. "We have big ideas on the right ways to stream digital technology and social media together in a way that will deliver big results."
Sackett joins from The Martin Agency, where he held the same title. While at Martin, Sackett worked with clients such as Tylenol, Wal-Mart, Geico, UPS, and Microsoft. "While I was at Martin, we went from working with 15 percent of our clients in a digital capacity to 90 percent in just two years," said Sackett. He is credited with driving the Richmond, VA-based agency's digital reorganization.
DDB's recent noted client work has included Volkswagen's "Fun Theory" (Stockholm), Clorox's Reverse Graffiti Project (San Francisco), and McAfee's H*Commerce (San Francisco).
In other agency hiring news:
72andSunny hired Josh Mandel away from Nike, naming him Director of Strategy. The Los Angeles-based digital agency was founded in 2004 and has worked with clients including Nike, Discovery Channel, Quicksilver, The CW, and Bugaboo.
Reprise Media named John Anagnost president, U.S. The search-centric agency has worked with Microsoft, Hyundai, the Home Depot, and Castrol.
An earlier version of this story misattributed some work from DDB's Stockholm and San Francisco offices to the Chicago outpost.
Early Bird Rate Extended!
Nov. 4-7, 2013: This year's SES Chicago agenda focuses on aligning paid, owned and earned media to help you drive quality traffic and increase conversions.
Register today and save up to $400!
Final Early Bird deadline extended to October 11.
November 4-7, 2013
December 2-4, 2013
February 10-13, 2014
March 19, 2014
Mar 31-Apr 3, 2014
October 8, 2013
1:00pm ET / 10:00am PT
October 15, 2013
1:00pm ET / 10:00am PT
October 17, 2013
1:00pm ET / 10:00am PT