Loopt Will Distribute GrouponNow Deals

Merchant discount platforms march towards mobile.

Bargain-savvy Loopt users in Chicago whose iPhone or Android devices are getting a little cluttered with apps can take heart – there’s no need to download GrouponNow. Loopt has partnered with Groupon to deliver the latter company’s mobile deals.

looptGroupon launched GrouponNow last week with hometown Chicago serving as its pilot city, as the company continues to increase the swath of its deals-niche imprint. Loopt, which says it has 5 million users, will push one GrouponNow deal per day via its “Reward Alerts” program, while offering several others marked by a “G” icon in the app’s places section. The app’s users can click the icon to buy a deal with their existing Groupon account and redeem the offer during the next several hours.

Loopt, based in Mountain View, CA, says it will also distribute GrouponNow deals for other cities as Groupon’s mobile program expands beyond Chicago. The partnership showcases the growing convergence of the mobile and deals niches.

Meanwhile, to promote GrouponNow, Groupon today is running $1 deals in its hometown in the name of hundreds of merchants. Brands and SMBs participating in the promotion include 7-Eleven, Piece Brewery and Pizzeria, Carson’s, and Geja’s Café.

Subscribe to get your daily business insights

Whitepapers

US Mobile Streaming Behavior

Whitepaper | Mobile US Mobile Streaming Behavior

5y

US Mobile Streaming Behavior

Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...

View resource
Winning the Data Game: Digital Analytics Tactics for Media Groups

Whitepaper | Analyzing Customer Data Winning the Data Game: Digital Analytics Tactics for Media Groups

5y

Winning the Data Game: Digital Analytics Tactics f...

Data is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...

View resource
Learning to win the talent war: how digital marketing can develop its people

Whitepaper | Digital Marketing Learning to win the talent war: how digital marketing can develop its people

2y

Learning to win the talent war: how digital market...

This report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...

View resource
Engagement To Empowerment - Winning in Today's Experience Economy

Report | Digital Transformation Engagement To Empowerment - Winning in Today's Experience Economy

4w

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource