Beats other major EU markets in terms of audience scale and volume of content consumed.
Internet users in Germany view more online video than in other major markets across the continent, according to data from comScore.
Among the territories currently reported in the firm's Video Metrix measurement service, more users in the country watched online video, and also spent longer viewing it than in any other during the month of April.
In terms of unique viewers, Germany was followed by Russia and France, with the United Kingdom representing the fourth largest market. Ranked by hours per viewer, however, Turkey and Spain lined up second and third, followed by the U.K.
|Online Video in Selected European Countries, Ranked by Videos per Viewer, April 2011|
|Videos per Viewer||Hours per Viewer||Total Unique Viewers (000)|
August 10-12: Revolutionize your digital marketing campaigns at ClickZ Live San Francisco! Educating marketers for over 15 years, our action-packed, educationally-focused agenda covers every aspect of digital marketing. Early Bird rates available through Friday, July 17 - save up to $300! Register today.
Jack Marshall was a staff writer and stats editor for ClickZ News from 2007 until August 2011.
US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.
E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.