Top U.S. Online Ad Providers, May 2011

  |  July 5, 2011   |  Comments

Google's network tops this list of the largest online ad sellers, ranked by reach.

Below, the top 20 U.S. online ad providers ranked by reach. Data are provided by comScore.

Top 20 U.S. Online Ad Providers by Reach, May 2011 (U.S., Home and Work)

Brand

 

Unique Audience (000) Reach (%)
Google Ad Network* 199,648 92.3
Yahoo Sites 188,763 87.3
AOL Advertising* 184,357 85.3
Yahoo Network Plus* 184,094 85.1
ShareThis 177,213 81.9
Turn Media Platform* 176,023 81.4
Google 173,982 80.5
ValueClick Networks* 171,704 79.4
Specific Media* 170,883 79.0
24/7 Real Media Global Web Alliance* 167,019 77.2
AdBrite* 159,762 73.9
Facebook 157,219 72.7
Collective Display* 156,224 72.2
Tribal Fusion* 152,690 70.6
Vibrant Media* 145,303 67.2
Burst Media* 144,144 66.7
AudienceScience* 142,975 66.1
Microsoft Media Network* 142,159 65.7
Fox Audience Network* 140,188 64.8
Traffic Marketplace* 139,861 64.7

Source: comScore 2011

*Ad network

ClickZ Live Chicago Join the Industry's Leading eCommerce & Direct Marketing Experts in Chicago
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 4 days and 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda and register by Friday, Oct 3 to take advantage of Early Bird Rates!

ABOUT THE AUTHOR

Jack Marshall

Jack Marshall was a staff writer and stats editor for ClickZ News from 2007 until August 2011. 

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Stats delivers stats headlines to your inbox twice a week. Subscribe today!

COMMENTS

UPCOMING EVENTS

Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

Marin Software: The Multiplier Effect of Integrating Search & Social Advertising

The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.

Resources

Jobs

    • Digital Marketing Analyst
      Digital Marketing Analyst (GovLoop) - Washington D.C.Are you passionate about audience acquisition? Love effective copy and amazingly effective...
    • Product Specialist
      Product Specialist (Agora Inc. ) - BaltimoreDescription: The Product Specialist is hyper-focused on the customer experience and ensures that our...
    • Partnerships Senior Coordinator
      Partnerships Senior Coordinator (Zappos.com, Inc.) - Las VegasZappos IP, Inc. is looking for a Partnerships Senior Coordinator! Why join us? Our...