Microsoft's Search Share Creeps Up in June

  |  July 15, 2011   |  Comments

Market leader Google's share remains unchanged.

Microsoft continued to grow its share of U.S. search queries in June, while market leader Google's remained unchanged, according to data from comScore.

The measurement firm estimated that Microsoft's Bing accounted for 14.4 percent of searches in June, up from the 14.1 percent it attracted in May. Google's share remained constant at 65.5 percent of searches, meanwhile, while Yahoo's product accounted for 15.9 percent.

Explicit Core Share* of U.S. Searches Among Leading Providers, May 2011 vs June 2011
  Share of Searches (%)
Domain May 2011 June 2011

Month-over-Month Point
Change (%)

Google Sites 65.5 65.5 0.0
Yahoo Sites 15.9 15.9 0.0
Microsoft Sites 14.1 14.4 0.3
Ask Network 2.9 2.9 0.0
AOL Network 1.5 1.4 -0.1

Note: Data is based on the five major search engines including partner searches and cross-channel searches. Searches for mapping, local directory, and user-generated video sites that are not on the core domain of the five search engines are not included in the core search numbers.

*Excludes contextually driven searches that do not reflect specific user intent to interact with search results.

Source: comScore 2011

ClickZ Live Chicago Learn Digital Marketing Insights From Leading Brands!
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 4 days and 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda, or register and attend one of the best ClickZ events yet!

ABOUT THE AUTHOR

Jack Marshall

Jack Marshall was a staff writer and stats editor for ClickZ News from 2007 until August 2011. 

COMMENTSCommenting policy

comments powered by Disqus

Get the ClickZ Search newsletter delivered to you. Subscribe today!

COMMENTS

UPCOMING EVENTS

UPCOMING TRAINING

Featured White Papers

Google My Business Listings Demystified

Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.

5 Ways to Personalize Beyond the Subject Line

5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.

WEBINARS

Jobs