Home  › Social › Social Commerce
dealmap

Google Buys Growing Deals Start-up

  |  August 1, 2011   |  Comments

Dealmap acquisition brings 2 million users.

dealmapGoogle has purchased The Dealmap for an undisclosed sum, the latter revealed on its blog today.

The 14-month-old daily deals site claims to have 2 million consumer recipients of its web, mobile, social, and email discount offers. According to the San Francisco start-up, one million of those users have downloaded The Dealmap iPhone/Android app. The company also aggregates deals from other discount sites like Groupon, Home Run, and Sign Post. Unlike most deals platforms, it offers a map feature so users can visualize when deals are in their proximity.

Mountain View, CA-based Google issued the following statement: "We are impressed with what The Dealmap team has accomplished and excited to welcome them to Google. We've been thrilled with the early success of our commerce offerings, and we think they can help us build even better products and services for consumers and merchants."

It's unclear whether The Dealmap will keep its brand, as the company says it plans to continue its distribution partnerships with CityGrid, Local.com, MerchantCircle, MyPoints, Savings.com, SuperMedia, T-Mobile, and others. The daily deals site seemed to be leaving the door open to being transitioned into the search giant's Google Offers and Google Wallet products.

It wrote, "People will still be able to access local and daily deals through The Dealmap website, mobile apps, and daily email, and we'll continue supporting The Dealmap API and feeds for existing sourcing and distribution partners. As we're ready to share more about integration and transition plans, we'll update our partners and consumers on progress and any news."

ClickZ Live Toronto Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!

ABOUT THE AUTHOR

Christopher Heine

Christopher Heine was a senior writer for ClickZ through June 2012. He covered social media, sports/entertainment marketing, retail, and more. Heine's work has also appeared via Mashable, Brandweek, DM News, MarketingSherpa, and other tech- and ad-centric publications. USA Today, Bloomberg Radio, and The Los Angeles Times have cited him as an expert journalist.

COMMENTSCommenting policy

comments powered by Disqus

Get ClickZ Social newsletters delivered right to your inbox. Subscribe today!

COMMENTS

UPCOMING EVENTS

Featured White Papers

ion Interactive Marketing Apps for Landing Pages White Paper

Marketing Apps for Landing Pages White Paper
Marketing apps can elevate a formulaic landing page into a highly interactive user experience. Learn how to turn your static content into exciting marketing apps.

eMarketer: Redefining Mobile-Only Users: Millions Selectively Avoid the Desktop

Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?

Jobs

    • Contact Center Professional
      Contact Center Professional (TCC: The Contact Center) - Hunt ValleyLooking to join a workforce that prides themselves on being routine and keeping...
    • Recruitment and Team Building Ambassador
      Recruitment and Team Building Ambassador (Agora Inc.) - BaltimoreAgora, www.agora-inc.com, continues to expand! In order to meet the needs of our...
    • Design and Publishing Specialist
      Design and Publishing Specialist (Bonner and Partners) - BaltimoreIf you’re a hungry self-starter, creative, organized and have an extreme...