ComScore began measuring viewership across YouTube video partners in August.
For the first time in August 2011, comScore began measuring viewership across YouTube video partners. Music and gaming partners topped the chart.
|Top YouTube Partner Channels (U.S., Home and Work)|
|Total Unique Viewers (000)||Videos Viewed (000)||Minutes Per Viewer|
|Vevo @ YouTube||60,558||788,315||59.9|
|Warner Music @ Youtube||30,929||197,574||29.1|
|Machinima @ YouTube||17,679||289,201||72.6|
|Maker Studios @ YouTube||9,960||89,271||37.6|
|Demand Media @ YouTube||8,385||26,288||10.9|
|Revision3 @ YouTube||6,563||23,150||16.5|
|Associated Press (AP) @ YouTube||5,696||11,492||7.4|
|Clevvertv @ YouTube||5,445||11,858||8.6|
|FullScreen @ YouTube||5,311||19,524||15.4|
|IGN @ YouTube||5,096||18,570||15.9|
Source: comScore Video Metrix 2011
On the heels of a fantastic event in New York City, ClickZ Live is taking the fun and learning to Toronto, June 23-25. With over 15 years' experience delivering industry-leading events, ClickZ Live offers an action-packed, educationally-focused agenda covering all aspects of digital marketing. Register today!
Want to learn more? Join us at ClickZ Live San Francisco, Aug 10-12!
Educating marketers for over 15 years, ClickZ Live brings together industry thought leaders from the largest brands and agencies to deliver the most advanced, educational digital marketing agenda. Register today and save $500!
Articles written by ClickZ's stats staff.
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
June 10, 2015
12:00pm ET/9:00am PT