Meanwhile, Tumblr grew even faster than Twitter and continues to accelerate.
Facebook now controls a thin majority of online sharing, according to data released today by AddThis. The social giant makes up 52.1 percent of all sharing on the web for the year 2011 to date, up from 44 percent last year and 33 percent the year before.
AddThis released the data along with a bevy of other sharing stats. The statistics were gathered through the ClearSpring-owned company's sharing plugin, which is used by more than 11 million sites.
One insight involves Tumblr: Sharing on the service grew by 1,300 percent this year and continues to accelerate. However, AddThis did not disclose the baseline for that growth. Still, Tumblr's growth rate is faster than that enjoyed by Twitter, where sharing activity grew 577 percent and now makes up 13.5 percent of all sharing on the Internet.
Of course, when one service adds share (pun intended), another loses it. Digg and MySpace sharing both declined precipitously.
More factoids in the graphic below:
Want to learn more?
Attend ClickZ Live New York March 30 - April 1. With over 15 years' experience delivering industry-leading events, ClickZ Live brings together over 60 expert speakers to offer an action-packed, educationally-focused agenda covering all aspects of digital marketing. Register today!
Articles written by ClickZ's stats staff.
Hong Kong, May 5-6, 2015
A Buyer's Guide to Affiliate Management Software
Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
May 6, 2015
12:00pm ET/9:00am PT