Microsoft's Search Sees Slight Gain in Market Share

  |  January 11, 2012   |  Comments

Google maintains lead with 65.9 percent of U.S. market share in December 2011, according to comScore.

Google held onto its hefty lead in search market share, while Microsoft saw a slight gain in December 2011 compared to the same month in the prior year, according to comScore.

U.S. Search Engine Rankings: Search Share*

   December 2010 December 2011  Point change
 Google sites  66.6%  65.9%  -0.7
 Microsoft sites  12.0  15.1  3.1
 Yahoo sites  16.0  14.5  -1.5
 Ask Network  3.5  2.9  -0.6
 AOL  1.9  1.6  -0.3
 Total  100%  100%  

Source: comScore
*Methodology: U.S. market share for "explicit core search," which excludes contextually driven searches that do not reflect specific user intent to interact with search results.

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