Austin, TX-- Pepsi and Samsung are among the brands promoting physical marketing displays with digital twists at South by Southwest Interactive. They include an interactive phone booth, a mock robot, the latest in digital TV advertising capabilities, and skee ball. Here's a slide show highlighting the SXSWi activations at the Austin Convention Center:
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Christopher Heine was a senior writer for ClickZ through June 2012. He covered social media, sports/entertainment marketing, retail, and more. Heine's work has also appeared via Mashable, Brandweek, DM News, MarketingSherpa, and other tech- and ad-centric publications. USA Today, Bloomberg Radio, and The Los Angeles Times have cited him as an expert journalist.