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SES NY 2012 Live Blog: Automating Social Media

  |  March 21, 2012   |  Comments

At SES NY, marketers discuss pros and cons of using tools to automate communications on social platforms.

Social media offers marketers an opportunity to engage with and influence customers, prospects, friends, fans, and followers. During the SES New York conference session, "Social Marketing Automation," panelists examine pros and cons of using tools to automate communications on social platforms.

Speakers:
Jonathan Allen, director, Search Engine Watch
Michael Gray, owner, Atlas Web Service
Paul Madden, owner, Automica

Moderator:
Laura Roth, conference program manager, SES Conference

 

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ABOUT THE AUTHOR

Anna Maria Virzi

Anna Maria Virzi, ClickZ's executive editor from 2007 until 2012, covered Internet business and technology since 1996. She was on the launch team for Ziff Davis Media's Baseline and also worked at Forbes.com, Web Week, Internet World, and the Connecticut Post.

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