ClickZ's Facebook Casebook is a free collection of Facebook campaign case studies from large and small brands like Nutella, Taco Bell, Orabrush, and more.
Facebook is under constant pressure to prove it can monetize its platform enough to satisfy investors, and the bulk of that monetization will come by way of advertising. Last week, Facebook reported that 84 percent of its overall revenues come from advertising. As the social media giant strives to develop relevant products for advertisers, large and small brands are exploring new ways to use Facebook to engage consumers, generate leads, and boost sales.
In Facebook Casebook, a free downloadable resource, ClickZ compiled a collection of case studies that exemplify what's worked for marketers - from a sprawling global brand like Domino's to a bootstrapped indie film.
What's Inside ClickZ's Facebook Casebook:
Download Facebook Casebook for free today!
This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) brings together the industry's leading practitioners and marketing strategists to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, this year's comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
August 21, 2014