ClickZ's Facebook Casebook is a free collection of Facebook campaign case studies from large and small brands like Nutella, Taco Bell, Orabrush, and more.
Facebook is under constant pressure to prove it can monetize its platform enough to satisfy investors, and the bulk of that monetization will come by way of advertising. Last week, Facebook reported that 84 percent of its overall revenues come from advertising. As the social media giant strives to develop relevant products for advertisers, large and small brands are exploring new ways to use Facebook to engage consumers, generate leads, and boost sales.
In Facebook Casebook, a free downloadable resource, ClickZ compiled a collection of case studies that exemplify what's worked for marketers - from a sprawling global brand like Domino's to a bootstrapped indie film.
What's Inside ClickZ's Facebook Casebook:
Download Facebook Casebook for free today!
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To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
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82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.
January 29, 2015
1:00pm ET/10:00am PT