Data privacy engineers will be codenamed "red team," to ensure products are designed to resolve potential privacy risks.
Google has begun hiring for a crack team of data experts to help resolve privacy complaints, following the $22.5m fine it had to pay the Federal Trade Commission (FTC) after issues relating to the Safari browser.
News that the search giant is recruiting a new privacy division codenamed "red team" broke on Wednesday when Google posted a job ad looking for data engineers.
"As a data privacy engineer at Google you will help ensure that our products are designed to the highest standards and are operated in a manner that protects the privacy of our users," read the job post.
"Specifically, you will work as a member of our Privacy Red Team to independently identify, research and help resolve potential privacy risks across all of our products, services and business processes in place today."
At the time of publishing Google had not responded to V3's request for comment on its new Red Team.
Nevertheless, it suggests the firm is aware of its requirement to be more proactive in dealing with potential security issues as it has been blighted by several high-profile cases in recent years.
The firm is currently embroiled in numerous cases relating to its Street View service after it was found to have gather public Wi-Fi information, and has also failed to delete the data it promised to destroy.
Google also greed to pay a $22.5m fine to settle charges that the company misled users about the company's use of behaviour-tracking cookies in August.
The fine was issued by the FTC, which claimed Safari web browser users were served with cookies when visiting Google sites, circumventing the browser's privacy settings.
"The record setting penalty in this matter sends a clear message to all companies under an FTC privacy order," said FTC chairman Jon Leibowitz at the time.
"No matter how big or small, all companies must abide by FTC orders against them and keep their privacy promises to consumers, or they will end up paying many times what it would have cost to comply in the first place."
This article was originally published on V3.
This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) brings together the industry's leading practitioners and marketing strategists to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, this year's comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!
Alastair has worked as a reporter covering security and mobile issues at V3 since March 2012. Before entering the field of journalism Alastair had worked in numerous industries as both a freelance copy writer and artist.
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
Wednesday, July 23, 2014