Home  › Marketing › Strategies
Melanie White

SapientNitro Hires Former BBDO CEO

  |  November 20, 2012   |  Comments

SapientNitro has appointed Chris Hall as the agency's managing director of the Southeast region. Based in Atlanta, he will report to Alan Wexler, executive vice president and managing director of SapientNitro in North America and Europe.

Hall comes to SapientNitro from BBDO Atlanta where he was CEO for over 14 years. Under his leadership, the BBDO Worldwide Network built strong relationships with clients such as AT&T, Capital One, and ING. Before BBDO, Hall was at JWT for 12 years. 

In his new role, Hall will lead SapientNitro's Atlanta and Miami offices where he will be responsible for strategic oversight and the direction of the business. He will also serve on the agency's North American leadership team.

Hall said: "I am thrilled to join SapientNitro at a time when connecting with consumers requires a different kind of agency partner. Clients need a partner built to solve the challenges of today and tomorrow. They also need an agency that can help them better understand and engage consumers in a digital, borderless world. I'm excited to join SapientNitro and help write the rules for the next generation of marketing".

SES Chicago Early Bird Rate Extended!
Nov. 4-7, 2013: This year's SES Chicago agenda focuses on aligning paid, owned and earned media to help you drive quality traffic and increase conversions.
Register today and save up to $400!
Final Early Bird deadline extended to October 11.

COMMENTSCommenting policy

comments powered by Disqus

ABOUT THE AUTHOR

Melanie White is the Editor of ClickZ, where she has worked since July 2012. White has been with Incisive Media (ClickZ's parent company) since 2009 where she was Deputy Editor/ US Editor for one of the financial risk management titles, International Custody and Fund Administration (later Custody Risk).

In addition, White worked on FX Week where she was a Senior Reporter. She has also worked and contributed to a number of other titles, including The Accountant, International Accounting Bulletin, the New York Post, Independent Magazine (UK), as well as the broadcast title Sunday Live with Adam Boulton at Sky News.

Get the ClickZ Marketing newsletter delivered to you. Subscribe today!

COMMENTS

UPCOMING EVENTS

WEBINARS

Jobs

    • SEO/PPC Project Manager
      SEO/PPC Project Manager (MDnetSolutions) - RoswellMDnetSolutions provides consultative organic and paid search services for our clients, delivering...
    • Search Manager
      Search Manager (Digitas Health) - New YorkSearch Manager Digitas Health is designed to connect today’s healthcare brands with 21st century...
    • Search Analyst
      Search Analyst (Digitas Health) - New York Position:            SEM Analyst Reports to: ...