Between July and December of 2012, 68 percent of the personal data requests Google received from government entities in the U.S. were through subpoenas; 22 percent were through search warrants; and the remaining 10 percent were mostly court orders.
Today, Google released new data in the Transparency Report, showing user data requests received, through which means, and for how many of those requests data was produced and presumably released to the requesting party.
The new data includes a breakdown of requests such as subpoenas or search warrants, and a breakdown of data requests versus user account requests. The data is also broken down by country and time periods.
In their blog announcement, Google released the following stats from July to December 2012:
Google also noted that user data requests have increased by more than 70 percent since 2009.
Google first announced their Transparency Report back in Fall 2010 as part of their government requests tool aimed at giving people information about the requests for user data and content removal they receive from the government. Since then, Google has responded to an average of over 38,000 requests for information or content removal annually.
As part of this change, content removal requests have been removed from the transparency report. Google's Richard Slagado, Legal Director, Law Enforcement and Information Security, stated they will release those numbers in a separate report from here forward and to "stay tuned" for those data. One has to speculate that if those data warrant their own report, those requests may have increased by double-digit percentages as well.
Is all this data good or bad? Could Google be more transparent about the types of requests filled - in whole or in part? Let us know in the comments below!
This article was originally published on Search Engine Watch.
Want to learn more?
Attend ClickZ Live New York March 30 - April 1. With over 15 years' experience delivering industry-leading events, ClickZ Live brings together over 60 expert speakers to offer an action-packed, educationally-focused agenda covering all aspects of digital marketing. Register today!
Thom is a seasoned techincal SEO and digital analytics veteran. His current role as VP of Development and IT at Internet Marketing Ninjas includes the improvement of internal processes, leading the creation and refinement of industry-leading tools across multiple brands.
Previously he was a premier independent consultant, held a a senior search position at nationally renown TopRank Online Marketing and led all digital web-related technology's at Rochester Institute of Technology's Saunders College of Business. He also led analytics strategy efforts for the university's mobile initiative.
Part of the ClickZ Academy faculty, Thom has also taught for several well-respected colleges and universities. He is a regular speaker at ClickZ Live events and is a veteran of TEDx as well.
Singapore, 5-6 March
Bangkok, 17-18 March
Hong Kong, April 2015
A Buyer's Guide to Affiliate Management Software
Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
March 3, 2015
1:00pm ET/10:00am PT