Home  › Search › SEO
rio-seo-social-media-suite

Rio SEO Launches Social Media Marketing Suite

  |  January 29, 2013   |  Comments

Software tool provider, Rio SEO, has launched a suite of social media marketing products to complement their existing automation tools.

Software tool provider, Rio SEO, has launched a suite of social media marketing products to complement their existing automation tools.

Following the recent acquisition of Meteor Solutions in November, Rio SEO will now provide digital marketers with three software products that assist with large-scale, social-sharing campaign analysis, as well as social advertising initiatives and digital-influencer activation programs.

The newly-named Rio SEO Social Media Suite encompasses Rio SEO Social Analyze, on-demand analytics that help marketers measure and optimize social marketing initiatives for scalable, repeatable results; Rio SEO Social Advertise, a software product that delivers digital advertising directly to a brand's most influential users and advocates; and Rio SEO Social Activate, an automation solution for fostering social engagement.

"Rio SEO is all about providing digital advertisers and search marketers with the tools they need to help their brands get discovered," said Russ Mann, the firm's chief executive. "The combination of well-orchestrated search marketing and social media strategies supported by advanced software tools to help execute at scale is what separates great content and discovery marketers from also-rans."

Rio SEO was established last April as a spin-off from its parent company Covario.

ClickZ Live Chicago Join the Industry's Leading eCommerce & Direct Marketing Experts in Chicago
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 4 days and 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda and register by Friday, Oct 3 to take advantage of Early Bird Rates!

ABOUT THE AUTHOR

Melanie White

Melanie White is the Editor of ClickZ, where she has worked since July 2012. White has been with Incisive Media (ClickZ's parent company) since 2009 where she was Deputy Editor/ US Editor for one of the financial risk management titles, International Custody and Fund Administration (later Custody Risk).

In addition, White worked on FX Week where she was a Senior Reporter. She has also worked and contributed to a number of other titles, including The Accountant, International Accounting Bulletin, the New York Post, Independent Magazine (UK), as well as the broadcast title Sunday Live with Adam Boulton at Sky News.

COMMENTSCommenting policy

comments powered by Disqus

Get the ClickZ Search newsletter delivered to you. Subscribe today!

COMMENTS

UPCOMING EVENTS

Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising
If you're considering implementing a marketing attribution model to measure and optimize your programs, this paper is a great introduction. It also includes real-life tips from marketers who have successfully implemented attribution in their organizations.

Jobs

    • Tier 1 Support Specialist
      Tier 1 Support Specialist (Agora Inc.) - BaltimoreThis position requires a highly motivated and multifaceted individual to contribute to and be...
    • Recent Grads: Customer Service Representative
      Recent Grads: Customer Service Representative (Agora Financial) - BaltimoreAgora Financial, one of the nation's largest independent publishers...
    • Managing Editor
      Managing Editor (Common Sense Publishing) - BaltimoreWE’RE HIRING: WE NEED AN AMAZING EDITOR TO POLISH WORLD-CLASS CONTENT   The Palm...