As the sad news of the Boston marathon bombings continues to be revealed, the power of Twitter has made sure that once again, we are at the forefront of the news as it happens.
As the sad news of the Boston marathon bombings continues to be revealed, the power of Twitter (and social media) has made sure that once again, we are at the forefront of the news as it happens.
There have been a series of explosions at the finish line for the Boston Marathon. Though the number of casualties still remains unconfirmed, reports on Twitter suggest that there are ‘dozens’ of injuries.
While the Boston Police's Twitter page currently says that two are dead and 22 injured, the New York Post’s page reports that dozens are injured.
BREAKING: Dozens of people seriously injured after 2 powerful explosions detonated near finish line of Boston Marathon (via @bostonglobe)— New York Post (@nypost) April 15, 2013
Fox News tweeted that at least three have been killed and dozens injured including 10 amputations as blasts rip Boston Marathon finish.
According to a tweet from the Boston Herald, one of the explosions seemed to be centered in a 'trash can'. Minutes later a further tweet from the publication said that cell phone service was suspended to prevent remote detonations of explosives.
Meanwhile in an opportunistic twist, a spam account was created under the Twitter handle @_bostonmarathon and was being used as a tool to monetize on the tragedy, and gain followers. In less than five minutes, the tweets from this account gained more than 47,000 retweets as well as over 800 favorites.
It wasn’t before long that Twitter users realized that the account was a hoax and urged the social media platform to close it down. Within thirty minutes @_bostonmarathon was suspended.
August 10-12: Revolutionize your digital marketing campaigns at ClickZ Live San Francisco! Educating marketers for over 15 years, our action-packed, educationally-focused agenda covers every aspect of digital marketing. Early Bird rates available through Friday, July 17 - save up to $300! Register today.
Melanie White is the Editor of ClickZ, where she has worked since July 2012. White has been with Incisive Media (ClickZ's parent company) since 2009 where she was Deputy Editor/ US Editor for one of the financial risk management titles, International Custody and Fund Administration (later Custody Risk).
In addition, White worked on FX Week where she was a Senior Reporter. She has also worked and contributed to a number of other titles, including The Accountant, International Accounting Bulletin, the New York Post, Independent Magazine (UK), as well as the broadcast title Sunday Live with Adam Boulton at Sky News.
US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.
E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.