Conde Nast Entertainment (CNE) has expanded its digital video network with the addition of Wired to its range of titles.
Conde Nast Entertainment (CNE) has expanded its digital video network with the addition of Wired to its range of titles. The technology and lifestyle magazine will become the fourth to be added to the video network, following GQ, Glamour and most recently (May 8), Vogue.
Five original web series will be broadcasted for Wired's video channel. These include shows featuring tech and video game commentary along with CNE’s first scripted show, Codefellas - an animated program, starring John Hodgman that is set within the secret world of the National Security Agency.
“The Wired programming will capture viewers’ imaginations, give them a glimpse of the world through a different lens and show them what’s next,” says Dawn Ostroff, president, CNE.
The series is available on Wired's website as well as on the official YouTube channel of the magazine brand.
"Wired has always been more than a magazine. For the last twenty years, we've aggressively pursued new storytelling platforms - setting the standard on the web, the tablet, and in live events. With our new slate of web video programming, we're continuing to push forward, bringing Wired's trademark intelligence and wit to a new medium," says Scott Dadich, editor-in-chief.
Other show titles include What's Inside, the science about everyday objects, and Mr Know It all, a tech advice column show.
The Conde Nast Digital Network was announced in March as part of the magazine publisher's foray into web video content.
“I think what [CNE] are doing is just great. They are leveraging some great creative and editorial content with video, which will mean even longer engagement,” says Bonin Bough, vice president of global media and consumer engagement at Mondelez International.
On the heels of a fantastic event in New York City, ClickZ Live is taking the fun and learning to Toronto, June 23-25. With over 15 years' experience delivering industry-leading events, ClickZ Live offers an action-packed, educationally-focused agenda covering all aspects of digital marketing. Register today!
Melanie White is the Editor of ClickZ, where she has worked since July 2012. White has been with Incisive Media (ClickZ's parent company) since 2009 where she was Deputy Editor/ US Editor for one of the financial risk management titles, International Custody and Fund Administration (later Custody Risk).
In addition, White worked on FX Week where she was a Senior Reporter. She has also worked and contributed to a number of other titles, including The Accountant, International Accounting Bulletin, the New York Post, Independent Magazine (UK), as well as the broadcast title Sunday Live with Adam Boulton at Sky News.
Hong Kong, May 5-6, 2015
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
May 6, 2015
12:00pm ET/9:00am PT