comscore-story

comScore: Google Continues to Lead US Search Market Despite Drop in Queries

  |  October 23, 2013   |  Comments

Google continues to lead the way in the U.S. search market despite a 2 percent drop in overall search queries in September 2013, according to comScore.

Google continues to lead the way in the U.S. search market despite a 2 percent drop in overall search queries in September 2013, according to comScore's monthly analysis of the U.S. Search Engine Rankings.

67 percent of search share in August and September 2013 was conducted through Google, followed by Microsoft at 18 percent. Yahoo ranked third with 11 percent search share, compared to Ask Network's 3 percent. AOL continues to be in fifth place with a slowly growing 1 percent share of the search market.

comscore-story

Concurrently, 18.7 billion explicit core searches were conducted in September. While Google continues to take the largest slice of this pie with 12.5 billion of these queries taking place through its sites, the search giant saw a 2 percent drop over the previous comparable month where almost 12.8 billion queries were conducted.

Microsoft continues to rank second with 3.4 billion searches, followed by Yahoo with 2.1 billion, Ask Network with 474 million, and AOL with 249 million (up 3 percent).

In addition, 68 percent of searches in September were powered by organic search results from Google, and 27 percent by Bing.

ComScore releases qSearch ranking analysis of the U.S. search marketplace on a monthly basis. The research shows the number of searches and the percentage of share the U.S. major search engine services have received. 

ClickZ Live New York Want to learn more? Join us at ClickZ Live New York 2015
[ALERT] Super Saver Rates Expire January 30. With over 15 years of experience delivering industry leading events, ClickZ Live brings together over 50 expert speakers to deliver an action-packed, educationally-focused agenda covering all aspects of digital marketing. Quick! - Register today to secure your place at the best rate.

ABOUT THE AUTHOR

Yuyu Chen

Yuyu Chen is a junior reporter at ClickZ. Her work has appeared in Local East Village, New York Daily News and Brooklyn Chamber of Commerce website. Yuyu received her M.A. in Business and Economic Reporting from New York University in May, 2013.

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Stats delivers stats headlines to your inbox twice a week. Subscribe today!

COMMENTS

UPCOMING EVENTS

Featured White Papers

Google My Business Listings Demystified

Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.

5 Ways to Personalize Beyond the Subject Line

5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.

WEBINARS

    Information currently unavailable

Jobs

    • SEM & Product Listing Ads (PLA) Manager
      SEM & Product Listing Ads (PLA) Manager (Zappos.com) - Las VegasZappos IP, Inc. is looking for a SEM & Product Listing Ads (PLA) Manager! Why...
    • Senior Product Listing Ads (PLA) Coordinator
      Senior Product Listing Ads (PLA) Coordinator (Zappos.com) - Las VegasZappos IP, Inc. is looking for a Senior Product Listing Ads (PLA) Coordinator...
    • Sales Planner
      Sales Planner (Verve) - Los AngelesJob Information:   Planners at Verve are responsible for supporting all of the ad sales team’s pre...